Nissan Leaf Wins First International Award by Consumer Technology Association

The new Nissan LEAF has taken top honors at the CES (Consumer Electronics Show) annual CES Unveiled ceremony, presented by the Consumer Technology Association. The result follows regional successes, with its first Middle East showcasing at the Dubai International Motor Show, as well as becoming part of the official fleet for Expo 2020 Dubai.
With the announcement of the Best of Innovation award winners for 2018, before a crowd of tech industry experts in New York, the all-new, zero-emission Nissan LEAF won its first major international award. Nissan is aiming for many more to come.
As confirmation of Nissan’s leading investment in innovation, the Nissan LEAF 100% electric vehicle with ProPILOT and e-Pedal technologies took the following honors:
- CES Best of Innovation award winner for Vehicle Intelligence and Self-Driving Technology
- CES honoree for Tech for a Better World
Each year, the Consumer Technology Association announces its CES Best of Innovation award winners as part of the buildup to the January CES in Las Vegas. Nissan and the association will put on a special display of the new Nissan LEAF at the 2018 show.
“It is a great honor to have this early and important recognition for the new Nissan LEAF,” said Daniele Schillaci, Nissan’s executive vice president for global marketing and sales, zero-emission vehicles and the battery business, and chairman of the management committee for the Japan/A&O region. “This award recognizes products and technologies that benefit people and the planet, so it is fitting that the new LEAF has been honored. It is more than just a car. It is the icon of Nissan Intelligent Mobility, our vision to move people to a better world.”
The new Nissan LEAF brings a compelling package of everyday-useful innovations and technologies to more people worldwide than any electric vehicle has done before. The car is helping make the world a better place not only through innovation, but also through accessibility to more people. Additional capabilities such as vehicle-to-home and vehicle-to-grid integration (availability depending on market) help owners know they can waste less and give back more.
The new Nissan LEAF is on sale in Japan and will be arriving at Nissan dealers in the U.S., Canada and Western Europe over the next two months.
Background Information
Nissan Middle East
Nissan’s heritage in the Middle East goes way back to 1957, when the first Nissan vehicle was sold in Saudi Arabia. Since then the Nissan Legacy has taken deep roots in the hearts of the Middle East people by becoming an integral part of their lives.
Currently Nissan is one of the most popular and successful automobile brands in the Middle East boasting of a strong line-up ranging from popular passenger cars to powerful 4x4 series and commercial vehicles.
In its quest to closely understand the local needs of its customers, Nissan Motor Co. Ltd. in June, 1994 set up a regional Middle East head quarters in Dubai, thus becoming the first Japanese car manufacturer to accomplish this feat. The Nissan Middle East FZE office houses a highly sophisticated training center which serves as an excellent training ground for undertaking Nissan customer care and service activities.