OMEGA Supports Breast Cancer Awareness at Dubai Desert Classic 2018

Press release
Published January 28th, 2018 - 07:38 GMT

The OMEGA Dubai Desert Classic has been a part of the European Tour since its inception in 1989.
The OMEGA Dubai Desert Classic has been a part of the European Tour since its inception in 1989.

Both, Rory McIlroy and Sergio Garcia teed off his second round at the Emirates Golf Club wearing a pink t-shirt in support of the Breast Cancer Awareness Day at the OMEGA Dubai Desert Classic (ODDC) on the pleasant morning of January 26th.

As title sponsor of the OMEGA Dubai Desert Classic, OMEGA's commitment and long-standing support for men and women in sport was clearly on display, during the special ‘Pink Day’ on the second round of the tournament.

Matthew Southgate from England, a familiar name in Golf, scored a hole-in-one today. The incredible precision from hole 7 means that Matthew is now the lucky winner to be awarded the OMEGA Seamaster Aqua Terra 150M. The stunning 41 mm wristwatch in 18k Sedna gold and stainless steel features a silvery dial and horizontal “teak” pattern. Equipped with OMEGA’s revolutionary Co-Axial Master Chronometer calibre 8900, a high standard of quality that is perfectly suited to a player unrivalled accuracy.

The OMEGA Dubai Desert Classic has been a part of the European Tour since its inception in 1989, and OMEGA continues to be its title sponsor.

OMEGA’s title sponsorship of leading golf tournaments has been a part of the luxury brand's dedication to upholding the elegance and mastery of the game of golf, while also helping to encourage its global growth and appeal.

Background Information

Omega Dubai Desert Classic

The 2010 edition of the Omega Dubai Desert Classic marked the 21st anniversary of the $2.5 million European Tour event at the Emirates Golf Club. Known as the "crown jewel" of the European Tour's three-stop Desert Swing, the event once again attracted a stellar cast including golf legend Tom Watson, European number one Lee Westwood and defending champion Rory McIlroy among other big guns. 

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