OnePlus launches its first online brand store in the Middle East, exclusively on Souq.com

Souq.com, the leading online retailer in the Middle East, is pleased to announce its partnership with OnePlus to launch its first online brand store in the UAE on 11^th November and in the KSA on 12^th November. The brand store will offer OnePlus fans across the region access to the vast catalogue of OnePlus products and accessories at click of a button. As a value added benefit to customers, all products purchased via the online store will have no shipping costs and will be delivered for free. Additionally, as the authorized reseller of OnePlus in the region, Souq.com is delighted to provide one year warranty on all products purchased via the brand store in the UAE and two year warranty in the KSA.

Ronaldo Mouchawar, CEO & Co-Founder of Souq.com commented, “The Middle East is experiencing a boom in online smartphones sales. A dedicated brand store helps connect consumers with the brand, provides a positive experience and gives a boost to brand equity and thereby sales. As the OnePlus’ authorized reseller for the online channel in the Middle East, Souq.com is delighted to support OnePlus in this new venture and make technology more accessible at a competitive price to our customers. We will be soon launching OnePlus X, the latest device from OnePlus on Souq.com”.

Steven Wang, Head of New Markets, OnePlus commented, “By paying attention to the smallest details, taking a holistic approach to product design, and working with the best partners, we have been able to create the greatest day-to-day user experience in our products without compromise. We endeavor to bring technology back to the community by building an open and collaborative platform. We are excited to launch the first OnePlus online brand store in the Middle East with our official online partner Souq.com, who have a proven track record of successfully bringing world-leading international brands exclusively to this market.”

Embodying the motto of 'Never Settle', OnePlus is a company that is disrupting the competitive smartphone market in the Middle East. The online store comes as a radical step towards keeping OnePlus fans and followers happy. For more information on brand store, visit: http://uae.souq.com/ae-en/oneplus-store/p/