Ooredoo Oman Customer Service Champions Become Social

Press release
Published April 19th, 2018 - 06:39 GMT
Ian Dench, Chief Executive Officer at Ooredoo Oman
Ian Dench, Chief Executive Officer at Ooredoo Oman

Ooredoo is redefining the role of its customer service champions with the recruitment of 13 new Digital Champions.

In addition to answering customers’ phone calls at the Contact Centre, the new Digital champions will also serve them through Social Media, Ooredoo’s Live Chat, and WhatsApp. Upon joining, the new Champions will be trained on the necessary communications skills to handle clients on Social Media and Chat.

Ian Dench, Chief Executive Officer at Ooredoo Oman, said, “We live in a world where Social Media and Chat dominates how we communicate and customer expectations are constantly shifting. It makes sense that we serve our customers through the channels that meet their needs. However, this requires a new set of skills and we are pleased to be expanding our training beyond traditional call center teaching to a completely new set of skills.

Beyond the new recruits and throughout the year, all of Ooredoo’s existing Champions will receive the training.

Ooredoo already has an impressive and growing social media fan base of over 1 million with thousands of interactions every month. 

Ooredoo launched earlier this year, a real-time live chat service on its award-winning app, enabling real time person-to-person chat , the service provides a gateway for app-users to receive instant support from  anywhere.

Ooredoo also recently launched a dedicated WhatsApp number for Superfast Fibre customers to place orders for their plan of choice by simply sharing a house location and civil ID with the WhatsApp number 95103000.

The new direction in its Customer Care is part of Ooredoo’s efforts to transform Oman’s digital landscape, and subsequently contribute to a more knowledge-based and interactive telecommunications sector. Ooredoo continues to provide Oman of the highest quality of products and services by implementing the latest innovative technologies to create a unique user experience. The company’s new Digital Champion role ensures that Ooredoo remains ahead of the telecommunication landscape in the Sultanate.

Background Information


We are on a mission to empower customers across our global footprint to access and enjoy the best of the Internet in a way that is personal and unique to them.

We continue to invest in our networks to ensure seamless connectivity that caters to our customers’ growing digital needs.

We are working as a real digital enabler across our markets and our aspiration is to help people simplify their lives and enjoy exciting and rewarding digital experiences.

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Kaltham Al-Harrasi

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