Premier Motors reveals the all-new Jaguar XF in Abu Dhabi

Press release
Published November 5th, 2015 - 07:08 GMT
Helal Omar, General Manager, Premier Motors; Chris Wilde, Brand Director, Jaguar Land Rover MENA at the event
Helal Omar, General Manager, Premier Motors; Chris Wilde, Brand Director, Jaguar Land Rover MENA at the event

Premier Motors, the exclusive importer-dealer of Jaguar cars in Abu Dhabi, unveiled Jaguar’s dynamic, coupé-like, aluminium-intensive, lightweight All-New Jaguar XF, in the UAE’s capital.

The All-New Jaguar XF was launched at a private evening event held at the St. Regis Hotel, Abu Dhabi on Tuesday and attended by some of Abu Dhabi’s most notable VIP guests in addition to loyal Jaguar customers. A Jaguar XF-S was showcased at the event, giving guests a closer look at the Jaguar brand’s latest member to join the aluminium intensive architecture family.

Speaking at the launch, Helal Omar, General Manager, Premier Motors, said: “The multi-award winning Jaguar XF launched the new design language of Jaguar under the leadership of Ian Callum when it was first launched. We are confident this All-New Jaguar XF will continue Jaguar’s successful innings into the future, and build on the momentum generated by the successful introduction of the Jaguar XE earlier this year.”

Chris Wilde, Brand Director, Jaguar Land Rover MENA added: “The All-New Jaguar XF’s elegant and progressive design stands out from the crowd and makes it instantly recognisable as a Jaguar from any angle. Setting the benchmark for steering response and feel, and exceptional ride comfort combined with refinement and performance, this dynamic luxury business saloon offers our customers a compelling package defined by Jaguar’s dynamics DNA. The All-New Jaguar XF has been very well-received since its launch and I am very pleased to be launching it here in Abu Dhabi alongside Premier Motors.”

The All-New Jaguar XF range, consisting of XF Pure S, XF Pure, XF Prestige, XF R-Sport, XF Portfolio and XF-S, will be available exclusively at Premier Motors showrooms in Abu Dhabi and Al Ain with prices starting from AED 179,000/-.

The All-New Jaguar XF comes in a variety of engine choices including the already proven 2.0 litre turbocharged 240PS engine, as well as two 3.0 litre V6 supercharged engines, giving Jaguar enthusiasts a choice between 340PS or the 380PS output ratings.

Underpinned by class-leading driving dynamics and refinement, the All-New Jaguar XF brings an unrivalled blend of design, luxury, technology and efficiency to lead the business car segment.

Staying true to the principles of elegant lines and disciplined surfacing, the All-New Jaguar XF is the most visually dynamic car in the executive segment. The car’s dynamic design is formed around Jaguar’s aluminium-intensive architecture and combines the outstanding proportions, surfaces and lines which define all Jaguar cars, with a longer wheelbase, more interior space and exceptionally low aerodynamic drag.

The All-New Jaguar XF retains its predecessor’s core attributes while using Jaguar’s aluminium-intensive architecture to enable weight savings of up to 190kg and an increase in torsional stiffness of up to 28 per cent. The architecture also delivers dramatic improvements in packaging and the proportions, essential to Jaguar design.

The cabin is a seamless blend of contemporary luxury materials and finishes, traditional Jaguar craftsmanship and state-of-the art technology, with features such as a reconfigurable 12.3-inch TFT instrument cluster, laser head-up display and the InControl Touch Pro premium infotainment system.

Background Information

Jaguar Cars

Life. It’s not about figures. It’s about feelings. The moments that feed your soul. The occasions that take your breath away. The instances that leave you speechless. These are the moments we live for. 

That’s why our designers and engineers at Jaguar develop a blend of responsive performance that gets your pulse racing, dramatic design that makes you stop and stare and a sense of theatre that stirs your emotions. 

Our cars are a manifestation of our passion. Performance that cannot be measured, only felt. That’s why we call it art.

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