Samsung home appliances receives Emirates Quality Mark from ESMA

Press release
Published February 21st, 2012 - 08:00 GMT

During the event
During the event

Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, announced today that it has been awarded the Emirates Quality Mark for its range of home appliance products. 

A delegation from the Emirates Authority for Standardization and Metrology (ESMA) visited Samsung’s headquarters in Seoul where they granted Samsung the Emirates Quality Mark after successfully complying with ESMA’s certification requirements. The Emirates Quality Mark will apply to Samsung air conditioners, refrigerator, washing machines, microwaves and vacuum cleaners. 

Mr. Dochul Choi, Senior Vice President, Digital Appliances Business, Samsung HQ said, “Samsung is honored to receive the Emirates Quality Mark from ESMA. This reflects Samsung’s global commitment to become the most energy efficient and environment friendly home appliances company.” 

ESMA was established as the sole standardization body to help promote a green economy and society within the UAE. ESMA was mandated to provide quality solutions related to standardization, accreditation, and metrology through implementing best practices. 

Mr. Abdulla Abdelqadir Al Muaini, Director of Conformity Affairs, ESMA, said: “ After visiting the factory site and production facilities, we concluded that Samsung is one of the best energy efficient manufacturers selling high quality home appliances in the UAE.” 

“At Samsung, we strive to answer consumer needs with well engineered and stylishly designed home appliances, built around innovative technologies that really do make a difference in people's daily life.” said Robin Kadyan, General Manager of Home Appliance, Samsung Gulf Electronics.”Having a balance between performance and low energy consuption is the essence of our home appliance products, providing the latest solutions without any compromise.” 

As a leading innovator of environment friendly products and technologies, Samsung has been producing technologies that drastically reduce energy such as the latest Digital Intverter Compressor technology and the world renowned Eco Bubble generator both delivering the best rated energy use available with A+++. On a global level, Samsung is making significant efforts to save the environment by complying with the Waste Electrical and Electronic Equipment (WEEE) initiative, and by joining or establishing recycling schemes in each country of operation.

Background Information

Samsung Electronics Levant

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions.

Check out our PR service


Signal PressWire is the world’s largest independent Middle East PR distribution service.

Subscribe

Sign up to our newsletter for exclusive updates and enhanced content