Saudi companies launch charitable and humanitarian initiatives during holy month

Press release
Published September 20th, 2011 - 12:03 GMT
Al Rabie visit to Naqaha & Eman Hospital
Al Rabie visit to Naqaha & Eman Hospital

Several Saudi companies have stepped up their humanitarian efforts during the holy month of Ramadan by helping the needy in various sectors of society, including hospital patients, children with disabilities and autistic children. Further, various companies, businessmen and charitable institutions continue to serve those in need and support projects that directly benefit them. Al Rabie Saudi Foods leads the list of Saudi companies that have adopted such initiatives, through its Department of Communications, Public Relations and Social Activities. Company representatives recently paid a visit to patients of Naqaha & Iman Hospital in Riyadh, as part of its campaign titled “Tohour b izn Allah” - “Purification, God willing”.

This initiative stems from the goal of the company executives to promote interaction with all members of society, without exception, in line with its CSR programs. Abdul Mohsen Abu Harba, Director of the Communications, Public Relations and Social Activities department at Al Rabie Saudi Foods, emphasized the company's eagerness to provide aid and also support various social and charitable activities in the Kingdom.

“Based on our commitment to step up CSR initiatives and benevolence in the holy month of Ramadan, we visited patients of Naqaha & Iman Hospital in Al Riyadh, as part of our “Tohour b izn Allah”- ‘Purification, God willing’ campaign. We have always strived to implement our strategy to contribute actively and effectively towards various charities and charitable causes. The recent hospital visit is not the first, as we have regularly conducted such visits, and we have worked hard to launch charitable and social initiatives that benefit all segments of the Saudi society,” said Abdul Mohsen Abu Harba.

During the visit, the company presented flower bouquets, gifts and products of Al Rabie Saudi Foods to hospital employees and patients, who appreciated the gesture and wished the company further progress and success.

Background Information

Al Rabie Saudi Foods

Al Rabie Saudi Foods Co. Ltd. is one of the largest juice manufacturing companies in the Middle East. Our main objective is to manufacture and provide healthy quality products, which meet the consumer’s needs and aspirations, to maintain our position as pioneers and leaders.

Our commitment to the highest international quality standards in all fields - from production and marketing to management - is the main reason why we hold the top position among our consumers and clients.

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