Shoe Mart gives the classics a modern makeover with Kids Autumn/Winter 2015 range

Press release
Published August 31st, 2015 - 07:43 GMT

children’s shoes
children’s shoes

Shoe Mart, the region’s largest and most established footwear and accessories retailer, welcomes Autumn/Winter 2015 with a trendy new collection of children’s shoes featuring time-tested classic styles interpreted with the most wearable fashion themes of the new season. 

Tiny fashionistas will deck up in a rainbow-colored array of footwear constructed to keep up with high levels of activity among kids. Keeping in mind the unique needs of growing feet, the brand delivers a range that’s durable, wearable and fashion-forward.

Girls will have the choice to let their inner diva shine with a lineup that is fun and eccentric yet ladylike. The boots get classy and versatile while, multi-colored strappy sandals capture a youthful feminine look. Inspirations from brand’s overarching Dark Opulence trend run creatively wild with sturdy soles embedded with gleaming metallic studs with a smattering of faux fur here and there. Meanwhile, the special appearance of Disney characters Elsa from Frozen and Minnie Mouse is a great touch that lets the younger ones show their true colors through their favorite cartoons.

The boys collection is peppered with traditional styles transformed to suit the needs of the young and athletic. Frayed overlaid denim, as well as a good number of boot options, hark back to the carefree style of 70s Flair. Canvas kicks jolted up by electrifying hues sum up the relaxed Sports Luxe inspiration of the season. Overall, rugged materials maintain a masculine feel to the stylish designs of the must-shop collection. In terms of comfort, all the shoes are breeze to get in and out of, with velcro fastenings, zips and laces while maintaining flexibility for ease of movement.

Shop the full Autumn/Winter 2015 collection as they hit all Shoe Mart stores across the Gulf in September 2015!

Background Information

Shoe Mart

Part of the Landmark Group, SHOEMART was founded in Dubai in March 1990 and has since expanded to over 163 stores across 13 countries worldwide.

Featuring an extensive collection of fashionable, contemporary footwear and bags, as well as a vast array of accessories, our products walk the line between trendy and classic. In addition to their own collections, SHOEMART proudly represents international brands such as Carpisa, Ecco, Dumond, Foot Solutions, Kurt Geiger, Nose, Pablosky, Radley, Steve Madden and Via Uno. 

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