Shoe Mart launches Fun & Trendy AW ’11 kids collection

Press release
Published September 22nd, 2011 - 09:32 GMT

Al Bawaba
Al Bawaba

Shoe Mart, the region’s leading retailer of trendy footwear and accessories celebrates Autumn-Winter 2011 with a fun, fashionable collection for girls and boys. Eye catching colors mark the new ensemble, showcasing a range of trendy pumps, boots, sportswear and gladiators with exquisite detailing and stylish accessories. The new collection will strike a chord with young trend setters, inspiring them to style-up like their music idol’s Justin Beiber, Selena Gomes and Miley Cyrus.

Attractively shaded in red and blue, the range of shoes includes canvas shoes and sporty denim shoes with straps and laces tipped with white rubber fronts, ideal for hanging-out at the mall with friends. Futuristic theme boots with bright laces and detailed thread designs make for a cool fashion statement. Black leather boots with buckles and laces will feature high on the trendy youngsters’ ‘must-have’ list for that special birthday or school party.

The girls make their own statement in colorful rubber pumps decorated with multi-coloured straps, flowers and stripes for garden tea parties. Young ladies enamored by the chic elegance of Mummy’s shoes will simply adore Shoe Mart’s range of classic pumps and boots. For the colder winter days, our little Fashionistas are spoilt for choice with a range of ankle boots styled in faux fur in shades of brown and knee length boots with Scottish quilt fabric decorated with buckles and laces in shades of white, pink and green. Ballerinas with oversized flowers and bow decorations, and silver and brown gladiators complete the collection, guaranteed to ensure the smiles never fade.

Background Information

Shoe Mart

Part of the Landmark Group, SHOEMART was founded in Dubai in March 1990 and has since expanded to over 163 stores across 13 countries worldwide.

Featuring an extensive collection of fashionable, contemporary footwear and bags, as well as a vast array of accessories, our products walk the line between trendy and classic. In addition to their own collections, SHOEMART proudly represents international brands such as Carpisa, Ecco, Dumond, Foot Solutions, Kurt Geiger, Nose, Pablosky, Radley, Steve Madden and Via Uno. 

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