Smart Link wins top honors at the Middle East Call Centre Awards 2012

Press release
Published July 12th, 2012 - 08:36 GMT
Best Large OSP, Smart Link KSA
Best Large OSP, Smart Link KSA

Smart Link Contact Centers, a leading business process and contact centre outsourcing provider in Saudi Arabia, today announced that it has received three prestigious awards at the Middle East Call Centre Awards 2012 recently held in Dubai. Smart link was selected for this top honor for the third consecutive year for its diversity in services, flexibility in adapting and penetrating new markets, consistency in service levels and overall performance quality indicators.

The Middle East Call Centre Awards organized by Insights recognizes the performance and service excellence of the best contact centres in the Middle East region. Smart Link was named the best service provider in the Middle East after being selected from major companies working in that sector. The jury chose Smart Link for the ‘Best Large Outsourced Services Provider’ award for the 300 plus seats category after following stringent standards on all technical and operational aspects within the call center. The ‘Best Career Path’ and ‘Best Fast Track Development Program’ award went to Smart Link’s client, the Saudi Electricity Company and the ‘Best Sales Lead Generation Program’ award went to Abdul Latif Jameel Company Limited.

Speaking on their win, Eng. Safwan Al Khatib, Managing Director of Smart Link said, “We are happy and proud to receive these prestigious awards at the Middle East Call Centre Awards ceremony. These awards are the result of the hard work put in by our team and recognition of our track record for success in providing only best-in-class outsourcing services to our customers. As one of the largest Outsourcing providers in the Middle East, Smart Link is keen to help in the development of our industry as a whole by boosting our customer service excellence and performance bar. We would like to thank the organizers and jury for recognizing our efforts in this field.”

Dominick Keenaghan, CEO of Insights commented that Smart Link earned this accolade for its ongoing excellence in terms of customer services and providing unprecedentedly high quality services as well as its flexibility in expansion, growth and diversification in various sectors. He also added that Smart Link has managed to build an integrated service structure in a very short period of time, including various diversified sectors in terms of service nature, technical expertise and operational excellence.

The Saudi Electricity Company, one of Smart Link’s partners, also shared in the company’s success by receiving the ‘Best skills development program’ award for its integrated customer call center environment as well as the ‘best development path for call centers’ award. Smart Link runs a group of call centers for the Saudi Electricity Company in the different regions of the Kingdom, which offers various services such as emergency communications and customer services within one of the most important strategic companies that are connected by Smart Link with the institutions of the service sector in the Kingdom.

The Guest call center at Abdul Latif Jamil Co. Ltd., operated by Smart Link, was awarded the ‘Best Sales Lead Generation Program’ award as part of the operational excellence category.

Mr. Safwan Al Khatib expressed his pride over the strong trust and partnership that links the company with its customers in all sectors. “At Smart Link, we understand the importance of the role played by quality communication with customers in the public services and commercial sectors as the level of service has a direct impact on the provider’s image and reputation with customers and partners. This is one of the main success factors regardless of the company’s nature of business or products. We are proud of our customers’ confidence in our operational, administrative and technical capabilities and going forward, we will continue to abide by our high quality standards in all aspects,” he added. 

Smart Link was established in 2006 with the mission of becoming the leader in providing high quality contact centre services in the Kingdom of Saudi Arabia. Since then, Smart Link has gone a long way and is now providing a diverse range of services to many customers in the Kingdom. The company has placed the spotlight on focusing on the human factor both within the organization and the customers they service. By laying the emphasis on customer satisfaction and providing long-term service that is backed by the latest technologies and applications, the company has grown not only in size but now is expanded into other Middle Eastern countries such as Jordan and Egypt. Within a short span, Smart Link have built a client base that include prominent government agencies and organizations across diverse sectors such as banking, energy, water services, tourism, telecommunications, insurance, aviation, public services, E-learning and fast food.

Background Information

Smart Link

Our vision is to be the leaders in providing World-class Service Quality, to become the choice of all who Request the best and accept no less than the Best, to lead the quest of raising awareness towards High Quality Customer Care and service, showing both clients and their customers that Great Customer Service is in fact the essence of Investment in its purest form.

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