Software AG helps COOs leverage real-time analytics to improve customer experience at OPEX 2013

Software AG, a global leader in business process excellence, discussed the importance of real-time business process analytics in enhancing both performance and the customer experience at OPEX 2013 – the 9^th edition of the premier event for financial COOs that concluded today (Wednesday, November 20, 2013) at the Dusit Thani Hotel in Dubai.

The annual OPEX conference provides a platform for C-level executives from the Middle East’s banking and financial sectors to discuss and strategize for building optimum capacity in operations, technology, business processes, and people management.

In this year’s edition, Matthew Barnes, Software AG’s Regional Director for Integration & Analytics (EMEA) with over 15 years of experience in the field of business process excellence, delivered a presentation on ‘Leveraging Intelligent Business Operations to Improve Process Visibility and Customer Experience.’ He discussed the importance of monitoring and adjusting processes in real time to reduce service delivery costs and boost customer satisfaction.

Real-time business process analytics holds substantial value to the region’s banking sector, which is increasingly broadening its portfolio to include Islamic banking. The Middle East and North Africa (MENA) Islamic banking industry alone is expected to more than double its worth to USD 990 billion by 2015, so local financial institutions are vying to consolidate their capabilities through innovation across products and services, operations, and customer management.  

“The Banking sector in the Middle East is increasingly becoming competitive. Therefore, to gain competitive advantage now, it is important for banks to look at creative ways to enhance the banking experience and respond faster to customer’s need. With more than 300 banking businesses already utilizing Software AG’s business process management platform, we have extensive experience to help businesses capitalize on new opportunities,” said Bashar Yaish, Vice President for the Gulf Region, Software AG.

“The OPEX platform draw operations leads from across industries which served as a valuable channel for us to share our knowledge and technology to help them achieve operational excellence,” added Barnes.   

Software AG, a Gold sponsor of the OPEX 2013, offers a host of solutions for the Banking Industry covering regulatory compliance, payments, Straight-through Processing (STP), Society for Worldwide Interbank Financial Telecommunication (SWIFT) transactions, and lending. The company caters to over 300 banking clients.