Steve Madden launches Betsey Johnson’s Fall 2011 Collection

Setting the bar for over-the-top fashion this season, Steve Madden launches New York designer and breast cancer survivor Betsey Johnson’s chic collection with the signature hot pink soles to celebrate Pink October which is dedicated to raising awareness for breast cancer.

Intrinsic detailing and excellent craftsmanship coupled with exquisite prints in suede, velvet, pony hair and leather add depth to the collection. From official meetings to a causal evening with friends, Betsey Johnson’s Fall 2011 styles will have heads spinning in awe around the clock.

Exuding an eclectic range of elegant styles and classy patterns, Betsey Johnson has something to make every girl feel downright pretty. Designed in exquisite satin and rhinestone embellishments, Caseyy and ICONNN will add a feminine edge and give your evening look a fashionable finish.

Life is good and what better way to celebrate than with 70’s inspired fashion! The sweet and velvety silhouette of the Sophia is just what a girl needs for a day in the sun. Bright colors, natural accents, and platforms will have Betsey girls living and loving life every step of the way.

With an array of jewel tones and lace, the dynamic Samantaa takes the black and white screen into full blown color. With the pretty embellishments set to turn heads in any town, the star-struck Glitzeee will make every outfit red-carpet ready in a flash. Step into the Diskko and feel like the Queen of the Jungle. The Dita is a perfect blend of washed out rouge with a laced up heel. The Daelyn has just what every devil in disguise needs, so touch up those red lips and be bold, be beautiful –be Betsey.