Toys “R” Us introduces fashionable collection of Babies “R” Us apparel

Toys “R” Us, the world’s favourite toy and juvenile products retailer, today announced the launch of its fashionable collection of Babies “R” Us apparel at stunningly attractive prices. The debut Babies “R” Us Spring/Summer Collection offers an unparalleled choice of the cutest baby clothes to ensure your little one’s got serious style.
The collection from Babies “R” Us offers an adorable selection of stylish casuals, organic wear, cosy nightwear, layettes, comfortable underwear and trendy footwear for newborns to five year olds at prices starting as low as AED 10/-, allowing parents to save a bundle. Along with the Babies “R” Us private label, the range includes collections from trusted and innovative lifestyle brands: Koala Organic, Koala Baby, Koala Kids and Ladybird.
The Babies “R” Us private label collection, for newborn to 12 months, embodies a trendy approach to dressing young ones; with breathe easy fabrics that are designed specifically with your baby’s comfort in mind. In addition to colourful bodysuits, the Babies “R” Us rompers offer comfort, convenience and style combined into cosy, one piece cotton outfits while the sleepwear is only made of super soft fabric to ensure your little one drifts off to dream land in no time at all.
Troy Zunckel, General Manager, Toys “R” Us, said: “We are pleased to have introduced the fabulous new Babies “R” Us apparel collection across all our stores in the UAE. We are confident that today’s fashion forward and value conscious parents will appreciate the trendy collection, which encourages self-expression through a unique style.
“The collection provides exceptional value for money and adds to our broad and unique assortment of distinctive products, making Babies “R” Us the quintessential shopping destination for parents,” Troy added.
The Babies “R” Us layette collection for newborns to 12 months, offers a charming assortment of everything from body suits, bottoms and creepers in comfy fabrics that wash and wear beautifully. Every piece is exceptional and is designed with love for your baby.
The Koala Baby Organic for newborns to 12 months is made of breathable, 100 per cent certified organic combed cotton and the result is simply adorable with cute styles and playful colours.
The Koala Baby and Koala Kids collection, for six month to five year olds, is vibrant and gives parents the flexibility to coordinate, mix and match different fashion pieces to ensure your baby is cruising through summer in style. Whether it’s serious poolside fashion or playtime at the park, choose from an extensive collection of warm weather wardrobe which is cool and trendy.
In addition to the apparel collection, Babies “R” Us offers a wide selection of products for newborns and infants, including cribs, furniture, car seats, strollers, high chairs, plush, safety gates, infant and pre-school toys, feeding accessories and more.
Also available across all stores is stylish quality clothing from Ladybird for girls and boys from newborns to two year olds. The collection features a stimulating combination of colour and prints using various textiles mixed with vibrant hues. With delightful dresses, skirts, blouses, t-shirts, shorts, trousers, dungarees and rompers to choose from, this stand out assortment is sure to appeal to shoppers with its eclectic edge.
Background Information
Toys "R" Us
Toys "R" Us launched by the Al-Futtaim group in Dubai in 1995. The stores offer an unrivalled range of indoor and outdoor activity games, toys, and bicycles for young children with an emphasis on learning and technology. The store also caters to mothers through its Babies "R" Us section, featuring the largest selection of baby products, such as furniture, car seats, strollers and more.