Union Coop and National Bonds Partner to Enhance Financial Awareness for Families

Union Coop has signed a Memorandum of Understanding (MoU) with National Bonds, the Sharia-compliant savings and investment company, to strengthen cooperation in promoting savings programs and spreading financial planning awareness across the community. The agreement aligns with the UAE’s designation of 2026 as the “Year of the Family.”

The agreement was signed by Mr. Mohamed Al Hashemi, CEO of Union Coop, and Mr. Mohammed Qasim Al Ali, Group CEO of National Bonds, at Union Coop’s head office in Al Warqa City Mall, in the presence of senior officials from both organizations.

The MoU aims to introduce and implement targeted savings programs for customers, in addition to organizing specialized financial literacy workshops for Union Coop employees. The initiative seeks to enhance financial awareness and encourage sustainable saving and investment behaviors.

As part of the agreement, National Bonds will conduct financial literacy workshops for Union Coop employees, with the number of workshops and targeted groups to be determined through mutual coordination between both parties. In addition, National Bonds may organize draws and incentive programs for Union Coop employees during these workshops, in accordance with applicable laws and regulations.

Commenting on the agreement, Mr. Mohamed Al Hashemi, CEO of Union Coop, said the partnership represents an important step in strengthening collaboration with strategic partners and delivering added value to customers. He noted that the cooperation will contribute to empowering families financially and embedding financial literacy within the community through initiatives linked to everyday purchasing behavior. He added that the agreement includes awareness programs and incentive-based promotions, including draws and accompanying activities, to be launched at the start of Ramadan in line with the UAE’s vision of building financially resilient and well-planned families.

Mr. Mohammed Qasim Al Ali, Group CEO of National Bonds, stated: “This agreement reflects National Bonds’ commitment to building impactful partnerships with leading national institutions that have strong community reach, such as Union Coop. Given its direct engagement with individuals and families, this collaboration enables us to expand our positive impact by promoting financial empowerment, strengthening a culture of saving and investment, and supporting national objectives, particularly during the Year of the Family, through initiatives that ensure direct engagement with diverse segments of society.”