VIVA Bahrain’s partnership with Shop Bahrain marked great success

Press release

Published January 31st, 2016 - 11:13 GMT

Al Bawaba

VIVA Bahrain, the Kingdom's most innovative telecom operator, launched a series of promotions and benefits for its customers coinciding with its strategic partnership with Shop Bahrain, the largest event in the Kingdom.

In line with the month-long partnership, VIVA Bahrain customers received the highest number of points when registered as a part of the festival’s electronic loyalty program. For every BD10 purchased at a Shop Bahrain registered mall or outlet, VIVA customers received 4 points.

Throughout the Shop Bahrain festival, one of the main highlights was the ‘VIVA Shop & Skate’, an outdoor ice skating rink situated at Al A’ali Shopping Complex. The venue is dubbed as the largest outdoor ice skating rink in the region and attracted well over 30,000 visitors. The venue also included a market, promoting local businesses.

‘Shop Bahrain’ was a unique 30-day celebration held until the 23rd January, 2016. The event aimed to provide shoppers with a distinctive shopping experience filled with special offers and entertainment that suited the entire family, in addition to the chance of winning valuable prizes.

Background Information

Viva

Kuwait Telecommunications Company (VIVA) is Kuwaiti Shareholding Company incorporated pursuant to Amiri Decree No. 187 on 22 July 2008 to operate and manage the third GSM mobile network in Kuwait as per Law no. 2 of 2007. Accordingly, VIVA was launched in December 2008 and was listed on Kuwait Stock Exchange during December 2014.

VIVA is the newest, most advanced mobile telecommunications service provider in the country. VIVA has rapidly established itself in the market through its customer and employee-centric approach.