W Doha presents W Hotels and burn studios DJ Lab Global Tour featuring Hollywood’s favourite spinner, DJ Bouji

W Doha, known for having the most inspiring, iconic and innovative entertainment and the coolest music in town, is welcoming the W Hotels and burn studios DJ Lab Global Tour. In Doha, the tour will feature Hollywood A-Listers’ favourite party mixer, DJ Bouji.

Lincoln Madley aka DJ Bouji will spin his magic on Friday, 28^th October at Wahm in W Doha. W Hotels Worldwide and burn studios launched the DJ Lab music platform, which was developed by burn, a globally leading energy drink from The Coca-Cola Company, in August 2011, in Ibiza, Spain.

For the DJ Lab, W hotels Music Director Michaelangelo L’Acqua collaborated with burn studios to identify six rising DJs, in line with the W Hotels mission to showcase the hottest latest sounds and future music trends – the ‘what’s new and what’s next’. From downtown New York, Lincoln Madley aka DJ Bouji was chosen to mix his tracks on the DJ Lab Global Tour at W Doha, W Seoul, W Barcelona and W St Petersburg. In Ibiza, the DJs worked their decks alongside Arthur Baker, Cassius and Mode F to realize their full potential before the worldwide tour.

Edgar Vaudeville, PR and Events Manager for W Doha, said: “It’s amazing to be able to welcome DJ Bouji to W Doha, someone who’s at the top of his game and has played at Jennifer Aniston’s parties in Hollywood. DJ Bouji will be rocking the Tribeca Film Festival’s After Party in Wahm on the 28^th October and laying down the funkiest dance tracks until the early hours. He will blast W’s favourite entertainment hang-out with his sounds so that the music, style and cocktail sensations will thrill the crowd.”

The W Hotels and burn studios DJ Lab Global Tour has even created its own ‘to die for’ cocktails. The delicious liquid inventions are called Detox, Spin Spin Sugar and Down Tempo, potent with fresh passion fruit, strawberries and raspberries and burn energy drink.

DJ Bouji is a superstar spinner on the international party scene, curating the chic musical atmosphere for the W Hotel with his mixes and live performances.

Jetting around the globe to show off his skills at exclusive parties (Jennifer Anniston’s birthday, after-parties for Vanity Fair, music supervising runways shows for Fashion Weeks in New York, Paris and Moscow, as well as opening for numerous performers like Cee-Lo, Neon Trees, Theophilus London and Janelle Monáe), Dj Bouji mixes the ultimate in sounds at each event and sets them off in a style that’s intense and upscale.

Handpicked by Global Music Director Michaelangelo L’Acqua for The W Hotels Worldwide to help manage their global music presence, Lincoln Madley has performed as DJ to W hotels in New York, Miami, Austin, Atlanta and his native Los Angeles. He has also worked with L’Acqua producing the W’s first iPhone application, launched in 2011.

When not en route, Lincoln spins parties around Manhattan at spots like the Soho House and the Rose Bar in the Grammercy Hotel, where his sounds strike out for danceable sonic territory. He’s held residencies in the W’s New York branches and at Tzigan in the Meatpacking District, and has DJ’d the Veuve Cliquot Manhattan Polo Open two years running.