ALBAWABA - During 2025, the Labubu doll sales jumped massively, and the "Pop Mart" company made millions when huge lines of crowds lined up for hours just to purchase the Labubu dolls. However, a new purchase fever has come; the Japanese robot "Mirumi" is the latest smart choice.
This year will see the rise of a new star in the world of interactive accessories, with the small robot, called Mirumi, emerging as a strong competitor to the Labubu dolls that dominated the scene months ago.
This small robot, produced by the Japanese company "Yukai Engineering" in Tokyo, represents a completely different concept from small handbag accessories, as it can make little gestures to steal your heart and make your day.
Mirumi, a Japanese robot produced by Yukai Engineering. (Instagram/ Mirumi)
Yukai Engineering released Mirumi in early December 2025, and it is expected to become the new companion for thousands of people. The Japanese company announced the robot's release in a statement, reading, "Following an exciting showcase at CES 2025, Yukai Engineering invites fans to join the crowdfunding journey and bring Mirumi’s playful personality into homes worldwide."
It added, "Yukai Engineering is thrilled to announce the launch of Mirumi, a charming robot that brings personality and delight into everyday spaces. Mirumi playfully turns around to 'steal a look,' capturing hearts with its cute and interactive behavior."
Mirumi robot comes in three different colors; pink, grey and beige.
Mirumi, a Japanese robot produced by Yukai Engineering. (Instagram/ Mirumi)
Mirumi's Price:
Merumi made its debut at CES 2025 in Las Vegas, where its ability to create emotional connections garnered more attention than its technology.
Early backers can pre-order robot Mirumi in colors like grey, pink, and ivory, with prices starting at around 18,360 yen (about $122).
However, Mirumi shipping is expected to start in April 2026.
