R&M Middle East and Africa, the Swiss cabling specialist, celebrated yesterday its 10th anniversary in style with the attendance of the Swiss General Consul in Dubai, Senior R&M Board of Directors, customers & partners from across the region.
R&M MEA’s regional office the fastest growing of R&M’s subsidiaries world-wide – recorded impressive sales performance for the Middle East with increase in sales well in excess of 119 per cent in 2007 in comparison to the year before.
Commenting on the 10th anniversary celebrations, Martin Reichle, CEO of R&M said: “The past 10 years have been an exciting journey for R&M in the Middle East; a unique region known for its rapid growth & huge market potential as well as its prolific rise to becoming one of the leading business hubs of the world. Last year we closed on AED 77 million representing an increase of 119% from the previous year and outlook for this year is to reach AED 120 million by end of the year. We are very proud to be playing a focal role in providing the MEA market with powerful, reliable, Swiss communication networks.”
One of the company’s key strengths is its close proximity to customers in the Middle East, with its regional HQ located in Dubai and offices in Saudi, Egypt and Jordan supporting partners and underpinning R&M’s commitment to the region. R&M MEA customers are assured to receive rapid and flexible responses wherever they are in MEA region.
“Being in the Middle East and Africa with a successful track record for 10 years We have become experts in paying close attention to market dynamics here with a proven track record of responding with customized products that meet the demands of such a diverse business environment. Our customers’ needs are what drive our innovations, and we listen carefully to what those needs are and then provide not just the technology, but the service to go along with it,” added Reichle.
“I would like to say a special thank you our customers, partners, our staff and everyone who played a part in our success over the last 10 years. We look forward to many more years to come in the region where we will continue with our commitment, and the spread of our quality, reliable Swiss products and service across the Middle East,” concluded Reichle.
Following Dubai’s lead, R&M’s subsidiaries in Germany, Poland, Hungary and Austria are all celebrating round-number anniversaries and looking back on highly successful years. All five regional offices have managed to successfully stake out their position in their markets and assume leading roles in their segments.
