AMG Commercial Services, the Riyadh-based marketing and business management consulting firm, has partnered with Rawnaa, the Saudi kingdom’s largest communications and media publication company, to market a telecom magazine in Arabic throughout the Middle East by the first quarter of the year 2003.
This strategic alliance will integrate between the efforts of the two companies in marketing the first Arabic specialized magazine in telecommunication and Internet. The magazine will focus on wireless, data and voice sectors of the industry.
AMG Commercial Services, established in November 2001, is a business management and marketing consultation firm. Another recent project led by AMG is Matrix4M, focusing on direct marketing services to the Saudi business community, which is expected to launch its services in the fourth quarter of 2002.
Established in 1992, Rawnaa Specialized Communication is the largest specialized media corporation in the Kingdom of Saudi Arabia and one of the largest specialized content providers (CSPs) in the region. Rawnaa publishes 18 magazines and periodicals in the fields of health, nutrition, education, training, economics and family. — (menareport.com)
© 2002 Mena Report (www.menareport.com)
