Sony Ericsson's T290 mobile for ‘Practical Phone-users’ is available in the Middle East from this week. A phone for all age groups, the T290 is designed for customers who seek a well-designed, no-nonsense, quality product from a trusted brand.
"The T290 is for customers whose predominant communication style is voice," Husni Al-Assi, General Manager of Sony Ericsson, Middle East and Africa, said today. " The model offers a superb price-performance ratio and user requirements come first: simplicity, a desirable price, all-out design and high quality."
“This model has the same classical, elegant style that flows through all our Sony Ericsson product lines, and appeals to many customers who are looking for quality, simplicity and value-for-money," he continued.
The T290 is just the thing for those who regard their mobile phone primarily as a classic utility item. Reduced to the most essential functions, it is the user-friendliness and easy handling that make the phone so appealing. It takes just two clicks to connect to the person being called. Thanks to the keyboard, which is pared down to a few keys, and the menu navigation system, writing and sending text messages is incredibly simple. The 9-point menu is navigated very easily by means of a central key that can be moved in four directions.
An entry-level mobile, the T290 is rich in features and is particularly practical for those looking for a cost-effective phone to support their private businesses and staff. Independent small business owners will find it an ideal way of keeping in touch with customers whilst on the move. The phone's package includes a 32 tones polyphonic ringer with an additional speaker for loud and clear ring tones that can be heard on the busiest of streets.
With a 4K color screen, the T290 has an additional speakerphone for private or professional conference calls, and fast SMS text messaging with predictive text input on a clear and ergonomically designed keypad. Available in different versions, the T290i has Dual-band 900/1800.
The phone targets customers who predominantly use their mobiles to make calls and use SMS text messaging to communicate extensively. T290’s small size, phonebook with a 200 name capacity, MMS messaging in color, and solid styling will make it attractive right across the ‘Practical Phone-user’ segment, and will also appeal to the younger market. Packaged in a slim, classic design and available in a range of exciting colors, the phone includes an easy to use joystick for simple navigation.
And that’s really all you need to know to start using the T290. Those who want to go further, can discover the integrated event calendar which has a reminder function so stored dates will never be forgotten. By means of the speakerphone function the whole family can join in the conversation. The alarm clock makes the T290 a useful personal companion all day long even when it is switched off. The T290 is equipped with an MMS function (image messaging) as well as SMS (text messaging). If someone sends you a photo by MMS, this person together with their picture and phone number can be stored in the picture phonebook. T290 also offers a few, simple, extra multimedia features such as integrated games, polyphonic ring tones and a selection of wallpapers and display colours.
