Al-Ain Diary, a leading producer of dairy products in the United Arab Emirates, has announced that it has signed an exclusive partnership agreement with the California-based Marbo, to manufacture Tampico fruit drinks in the UAE.
With a 52 percent market share, Tampico Citrus Punch is currently rated as the most popular fruit drink in California. The product is marketed in 48 countries across the world.
According to an Al-Ain press release, two Tampico flavors ― mango punch and citrus punch ― will be produced in the UAE, in 250 milliliter, half-liter and two-liter plastic bottles.
The addition of Tampico to its product range is part of a long-term strategy by Al-Ain to expand its foothold in the UAE’s soft drinks market, which is currently believed to be worth more than $200 million per annum. ― (MENA Report)
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