Saudi Arabia’s Zamil Air Conditioners (ZAC) is introducing the Cooline Air Conditioners to the Lebanese market and hopes to capture 30 percent of the market within five years time.
“Our appointment of Adel Bou Habib & Company as our Lebanese distributor paves the way for the entry of our Cooline international flagship brand of air conditioners to Lebanon, in a move that increases our geographic reach which already spans more than 40 countries worldwide,” said General Manager of Cooline, Shaker Al-Moussa.
Established in 1971, Adel Bou Habib & Company is a family owned business dealing in sanitary, plumbing and heating products. Its appointment by Cooline is set to create a high level of exposure of the brand to consumers and contractors in the Lebanese marketplace as well as in neighboring Syria, Jordan and Cyprus.
ZAC is one of three sector businesses of Zamil Industrial Investment Company (ZIIC). ZAC was founded in 1974 and designs, manufactures, tests, markets and services a comprehensive range of air-conditioning products. The company’s products range from small room air conditioners and mini splits to large-scale central air conditioners, chillers and air handling units for highly specialized applications. — (menareport.com)
© 2003 Mena Report (www.menareport.com)
