Damas launches Cobra watch brand’s sporty new collection

Press release
Published March 31st, 2011 - 08:01 GMT

Colias watch, a stainless steel case with rose gold bezel and a prominent crown
Colias watch, a stainless steel case with rose gold bezel and a prominent crown

Damas, the leading international jewellery and watch retailer in the Middle East, launches Colias, the sporty new watch collection from its popular Cobra watch brand. Boasting a stainless steel case with rose gold bezel with stainless steel rivets and a prominent crown, it features a skeletonised dial and houses the PR9721S movement. Water resistant to 5 ATM it is accompanied by a smart silicon and steel strap. 

Pegah Goldooz, Director International Brands, commented: “We are very happy to present the new Colias watch collection from Cobra watches. Skeletonised dials have captured the imagination of all watch enthusiasts and I am sure this dynamic new model combining new materials will have a very good response in the region.” 

Pegah added that Cobra watches have an assertive presence on the wrist of its wearer, enhancing one’s personality and attire. Damas is the first name when it comes to well known watch brands in the region as it has always sought to bring the most innovative brands from across the world. The selection it offers is therefore unsurpassed for men and women of all ages and tastes as well as budgets and occasions. 

Discover the emphatic new Colias collection from Cobra watches now available at all Damas stores across UAE Oman, Bahrain, Kuwait and Qatar. 

Background Information

Damas

The journey of Damas began in 1907. It has grown from a UAE based company into a global fashion and jewellery network spanning the Middle East, South Asia, Europe and North Africa. The Damas Group has over 424 stores in 14 countries around the world as of 30th April 2010.

Damas houses internationally acclaimed jewellery and watch brands such as Tiffany & Co., Mikimoto, Daniel K, Faberge, Carrera y Carrera, Paspaley, Pasquale Bruni, Roberto Coin, Fope, Chronoswiss, Parmigiani, Perrelet, Quinting, Montega, Frederique Constant, Chanel, Roger Dubuis, Vacheron Constantin, Girard-Peregaux, Jaquet Droz, Chaumet, Sarcar, Hysek among many others.

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