He is one of X Factor's most famous contestants, but for Olly Murs, fame has come at a price.
For nearly a decade, the singer-tuned-presenter - who came second on the show in 2009 - has been feuding with his twin Ben.
Olly, 34, dropped out of being best man at Ben's wedding to Amy Hart when it clashed with the X Factor semi-finals and Ben reacted by selling his story to a Sunday newspaper.
Feud: Olly Murs, 34, missed his twin brother Ben's wedding as it clashed with the semifinals of the ITV singing contest... and the duo have been at war ever since
But now the affable TV personality has said he's been in touch with his sibling.
'I did text him this year and wished him a happy birthday' Olly told The Mirror.
'I felt it was the right time to reach out and try to ignite some kind of conversation. But it was the wrong phone number.
Feuding: Ben took on his wife's last name after tying the knot to Amy Hart in 2009
'It's difficult, it's sad and it always has been a touchy subject for me because it's not just me and him, there are a lot of other people involved, [like] my mum.'
He went on to reveal that he hoped that he would see his brother again 'one day'.
MailOnline has contacted a rep for Olly Murs for comment.
Ben took on his wife's last name after tying the knot in 2009.
But Olly says the feud goes beyond just missing the wedding.
Back in 2014 the Troublemaker singer told the Radio Times: 'His wedding was his excuse for not having me in his life any more. He got into a relationship with his now wife, and I don't think she ever liked us as a family.
'For 25 years of my life, I always came first in his life and he always came first in mine. I loved my brother to bits. Anything he needed or he wanted I'd do for him. But at that point in my life I was like, as much as I love him, I have to do this for myself, I have to change my life. I never expected him to react the way he did.'
Ben Murs described his brother as a 'self-obsessed sell-out' and said he never wanted to speak to him again after Olly failed to attend his wedding.
The X Factor finalist - who finished second to Joe McElderry in 2009 - was forced to remain at the show's north London studios, meaning he missed seeing Ben marry bride Amy on December 5.
Speaking of his wedding, Ben told the now defunct News of the World: 'Something was missing and that was Olly. It's clear people like Simon Cowell are more important to him than me.
He's a self-absorbed sell-out. Our family was torn apart because of The X Factor. Things have got to the point where if I have children, I don't even want Olly to meet them.
'I watch my brother - the same person I shared a womb with - on TV now and it's like I don't even know who he is.'
At the time, Olly said he had hoped to still make the wedding.
His family had their fingers crossed that Simon Cowell would step in and offer to charter a helicopter to allow Olly to make the short journey.
Ben said he understood his brother's desire to win the competition but was heartbroken he didn't tell him himself he wasn't going to be his best man.
'I kept reading how Olly had said he was 'gutted' he couldn't make it, but when the wedding came I had my mobile in my pocket all day hoping he would call or even text to say 'good luck' or 'congratulations'.
'I never heard from him. It was heartbreaking.'
© Associated Newspapers Ltd.