Ferrari World Abu Dhabi plays host to Abu Dhabi International Triathlon hopefuls

Many of the professional competitors taking part in this weekend’s Abu Dhabi International Triathlon let off some pre-race adrenalin at Ferrari World Abu Dhabi.
As the excitement builds ahead of this weekend’s showdown, Dirk Brockel of Luxemburg, the 2010 Abu Dhabi International Triathlon runner up, Beijing Olympian and multiple Ironman World Championships top ten finisher alongside Australian Matty White, the Ironman 70.3 and eight-time top five finisher in 2010, raced at speeds of up to 240kmph aboard the world’s fastest roller coaster, Formula Rossa, at the world’s largest indoor theme park.
“What a place to let off some steam ahead of the big race,” said Brokel. “Despite its size and scale, Ferrari World Abu Dhabi will shoot past us in a blur on Saturday, so it is great to get inside and experience the thrill of the race.”
The competitors will race past Ferrari World Abu Dhabi as part of the cycle leg of this year’s route on Saturday 12 March 2011.
Background Information
Ferrari
Ferrari is an Italian sports car manufacturer based in Maranello, Italy. Founded by Enzo Ferrari in 1929, the company sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947. Throughout its history, the company has been noted for its continued participation in racing, especially in Formula One, where it has had great success.
Ferrari Middle East & Africa is based in Dubai. The company provides services and support to its authorized dealer network with Sales and After-Sales, Customer Service, PR and Marketing activities in the following nine markets: Bahrain, Egypt, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, South-Africa, UAE.
Aldar Properties
Aldar Properties PJSC, is the leading real estate developer in Abu Dhabi, and through its iconic developments, it is one of the most well known in the United Arab Emirates, and wider Middle East region.
From its beginnings in 2005 through to today, Aldar continues to shape and enhance the urban fabric of the UAE’s Capital City in addition to other key areas of the Emirate of Abu Dhabi.