Real estate giant Emaar Properties recently announced a new set of strategic management techniques in order to foster community living including a wide variety of value added services such as organizing community events and selling and leasing services for clients.
Speaking on the new strategies implemented by Emaar, Ahmad Al Matrooshi, Managing Director of Emaar stated that the company has “been organizing events like the Community Market Day and Home Improvement, and sporting events like Community Cricket, which have nurtured community spirit and brought residents together.”
Such practices, as well as a series of other are expected to guide the company to accomplish its ‘Vision 2010’ goal of being one of the most valuable companies in the world.
“We have identified and rolled out strategic management techniques to achieve the goals outlined in our Vision 2010,” Al Matrooshi added.
“Apart from diversifying into retail, hospitality, education and health, we are also focusing on our master-planned communities in the UAE through a series of value-added services,” he pointed out.
