After the great success of its first outlet in the Middle East in Mecca Mall in Jordan, L’Oréal Paris strengthens its presence in the region with the opening of a second outlet in Abdoun Mall in the Jordanian capital, Amman.
Abdoun Mall was chosen for being highly compatible with the image of L’Oréal Paris brand. The new outlet will offer the latest L’Oréal beauty innovations, and beauty advisors will present the best ways to care for women’s beauty with hands-on demos and tips.
L'Oréal Paris, is the worlds leading cosmetic group, with brands in Hair colour, Hair Care, Skin Care & Cosmetics.
Some 3000 people work in L’Oréal’s twelve research centers in the four corners of the world devoting all efforts in order to maintain L’Oréal’s leading position in the field of innovation and technology and investing more that 480M euros on research & development . Their mission : to understand the skin and hair of women worldwide, to imagine and create new colours, and to anticipate what forms beauty will take in the future.
L’Oréal Paris believes that better technology leads to better product performance for consumers who care about the way they look and demand products that are new , different & better .
L’Oréal Paris products are developed in Paris in line with the latest trends adapted to the needs of women across the globe from New York to Beijing & now in the Middle East. Today L’Oréal Paris is one of the fastest growing beauty brands in the Middle East.
With the help of a number of international stars to portray its products, such as the former Miss Universe and Miss India Ashwaira Rai, the actress Andy Mc Dowell, the world model Claudia Shiffer, and the Oscar-winning actress Charlize Theron, L’Oréal Paris has succeeded in combining art with beauty.
