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John Zieser

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Al Bawaba
February 7th, 2010 - 02:58 GMT

Meredith Forms Brand Licensing Alliance with Lagardere

DES MOINES, Iowa, February 5, 2010 (Business Wire / ME NewsWire): Meredith Corporation (NYSE:MDP), the leading media and marketing company serving American women, announced today that it has formed a strategic brand licensing and marketing alliance with Lagardère Active related to the Parents media brand in Greece. Under terms of their agreement, Lagardère Active will join Meredith in providing a license to its Parents brand in Greece. The addition of ...
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