Dramatic new on-court branding for Sony Ericsson has been unveiled at the first global tournaments in the Sony Ericsson WTA Tour, opening in Dubai next week. The branding is part of the six-year title sponsorship deal signed by Sony Ericsson in January, and was first seen at the Australian Open in Melbourne, the Toray Pan Pacific Open in Tokyo, and this month’s Open Gaz de France. “Our partnership with the ...