The international company Skin Ceuticals has named Lebanese singer Rula Saed as the new face for their skincare products. The company held a press conference at the American Hospital in Dubai that was attended by numerous representatives from the media in the Arab world and abroad.
During the press conference, Rula stated that she did not agree to represent the company until she tested out their products herself. Once the singer saw the results of the skincare products on her skin, she agreed to represent them.
According to the London based Elaph, Rula expressed her joy at being the official face for the skincare company, which she noted will open vast opportunities for her through the promotional campaigns that will be held.