‘F1 RocksTM’ Concert to Premier in Singapore Alongside the World’s Only FORMULA ONE™ Night Race

Published August 6th, 2009 - 09:24 GMT

Black Eyed Peas and Beyoncé to Headline
“F1 ROCKS™ SINGAPORE WITH LG”
Universal Music’s live music events joint venture – All The World (ATW) – has announced that its inaugural and world premiere F1 ROCKS™ event will take place in Singapore from 24-26 September alongside the unique FORMULA ONE™ night-time grand prix weekend.

F1 ROCKS™ fuses the world’s most popular annual sporting series with the most iconic music stars to create an unrivalled experience for FORMULA ONE™ and music fans alike. Some of the biggest global superstars on the planet, including multi award-winning artists: Beyoncé, Black Eyed Peas, ZZ Top, Simple Minds, N*E*R*D and Chinese pop legend Jacky Cheung will perform for the first F1 ROCKS™ live at Fort Canning Park, Singapore. Between them they have sold over 245 million records worldwide, making this a truly mega-star line up.

The show will also feature guest appearances from top FORMULA ONE™ drivers and celebrities, further enticing the numerous F1 and music fans from the Middle East.

“I am delighted to be launching F1 ROCKS™ in Singapore and very please to have Singapore as our inaugural event. The world’s only F1TM night race just got bigger, faster and louder. Our talent is world class and F1 ROCKS™ will rock Singapore!” said Paul Morrison, CEO & Chief Creative Officer, All the Worlds/ F1 ROCKS™.

F1 ROCKS™ Singapore enjoys perfect brand synergy with the inaugural venue Singapore.  Singapore, as a city of firsts, hosted the world’s first FORMULA ONE™ night race last year and is still the host city of the only FORMULA ONE™ night race, making it one of the most exciting races in the season. The race is complemented by the 10-day Singapore GP Season, offering lifestyle and entertainment experiences including all-night parties, art exhibitions, great Asian cuisine and retail promotions.

 

“Singapore is proud to make history as the launch city of F1 ROCKS™ which will add a unique edge to the Singapore GP Season and bolster our reputation as an exciting lifestyle destination,” said Jason Ong, Area Director for Middle East and Africa, Singapore Tourism Board, “We have worked with leading travel agents in the Middle East to create special packages for the Singapore FORMULA ONE™ race and we are confident of strong interest amongst Middle East travelers.” 

 

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