“enchantment of the east" exhibition kicks off today
Fine collection of traditional mixed with modernity hand-made furniture
In the middle of intense public attendance, Masina House Gallery opened its exhibition “Enchantment of the East" on Wednesday 19 September 2007, the 7th of Ramadan 1428 before eastern art and art designing lovers in a special occasion celebrated beauty and uniqueness continues until tomorrow, Thursday, September 20, 8 Ramadan.
On the first day, VIP visitors and Masina House customers enjoyed the exhibition seeing wonderful groups of the most impressive innovations designed by two prominent French-Lebanese designers, Annabel Karim Kassar and Nada Debs, which enabled attendees from approaching the designers personalities and identifying methods they follow in their products.
Lina Bangash expressed her happiness about the organization and success of this unique event and said: "We are proud of exhibiting this, to bring this high quality and varied collection of furniture and lighting designs filled with traditional mixed with modernity, and these crowds demonstrate our success in the selection of distinguished designers and pieces that fit the taste and the environment of Saudi Arabia. At Masina House for furniture and designing, our aim is to bring everything that is unique and distinct to the Saudi market and open the doors to the world of design for lovers of art and beauty, which gives them the opportunity to see and taste everything modern.”
“Thus is the beginnings of any compromise artistic and aesthetic entity, Firstly, to enjoy what others design and then encourage local designing and production and this is the very goal and ambition of establishing such exhibitions. For decades, Jeddah has been a city known for its love and encouragement for beauty, and the Open Museum located in Jeddah Kornish is the greatest proof of that, and we all do everything we can to rise the city of Jeddah to be one of the leading design capitals in the world such as the city of Turino in Italy and Montreal in Canada and Berlin in Germany and Buenos Aires in Argentina. The design development in any society leads to the upgrading of the economic and intellectual community and this is Mansmo mechanism.” added Bangash.
Masina House exemplifies its brand equity “Sensual Cozy House” by presenting an exclusive selection of the work of French, Italian, Lebanese and local furniture designers. Every Masina House furnishing item is distinguished by its individuality, which is a an expression of each designers unique creative approach, and meets the Masina House criteria of regarding home furnishings as objects of art and beauty which fulfill the need for self-projection and self-expression. Masina House actively supports talented new designers and gives them every encouragement to develop and sell their creative ideas.
Mrs. Lina concludes "At Masina House, we look at furniture and décor as works of art and beauty of self-expression and excellence, and we are keen to attract young designers and owners of new talent who appreciate these concepts and are characterized for independence and give them our full attention and help they need in the promotion and sale of their creativity."
