Après, a funky and stylish new cocktail bar and restaurant with an unrivalled view of the ski slope, has opened at Mall of the Emirates. The interior design of Après is inspired by some of the most exclusive European and American ski resorts and transports diners into a world of Alpine ski-lodge chic.
The restaurant, which is located on the first floor of the Kempinski hotel, is owned and managed by MMI, the Dubai-based consumer and leisure brand marketing company and has been developed by the team behind Left Bank, the immensely successful bar restaurant at Souk Madinat Jumeirah.
Justin Bishop, Executive Manager, Licensed Leisure Retail, MMI, explains the philosophy behind the outlet: “as an independent developer we’re free to create cutting edge operations that have a unique character. With Après we’re delivering a real ‘wow’ factor that builds from the moment our customers step through the door. Our outstanding Alpine setting is complemented by the style of the interior and a focus on the quality of our products and our service execution. A visit to Après will also be an interactive experience, with our staff trained to engage and share their expertise with patrons.”
The restaurant offers a specialist cocktail menu created by a team of resident mixologists, and an extensive menu that features contemporary European fare including thin crust pizzas, pasta and steaks, and authentic Alpine dishes including fondue.
“MMI is gaining a reputation for developing the UAE’s most innovative and exciting licensed bars, and whether own brand or franchised, we are actively seeking the most prestigious locations for our branded outlets,” stated Piers Burton, General Manager Leisure Retail and Liquor at MMI. “We have a very exciting portfolio of developments in the pipeline which will add excitement to the hospitality landscape in the region over the coming years. We are actively researching opportunities in all of the new retail and residential developments throughout the UAE, Oman and beyond.”
Après, has a capacity for 400 people, and from the seating arrangements to the mood lighting, everything has been planned and designed to convey intimacy and a stylish ambience.
MMI, a subsidiary of the Emirates Group, is a marketing services company providing marketing and distribution support to the leisure, corporate and consumer retail markets of the UAE and Oman. MMI operates five inter-related businesses – MMI Beverages, MMI Leisure Retail, MMI Travel and Gulf Ventures, MMI Consumer, and OUA (Oman United Agencies) in Oman. The company represents and retails some of the world’s best-known consumer brands. MMI’s Leisure Retail Division manages the Costa Coffee franchise in the UAE and owns and manages a number of own-brand bars and restaurants including Après, Left Bank and Seasons - the Fresh Food Emporium. The company reaches out to thousands of customers daily through its outlets and is focused on delivering an exceptional standard of service, product and hospitality to all customers. MMI Events creates, manages and supports some of the biggest entertainment and community events in the UAE. For further information please visit http://www.mmidubai.com.
