Aptec Signs Distribution Deal With Riverbed

Published April 11th, 2010 - 02:05 GMT

Aptec Holdings, one of the largest technology distributors in the Middle East, Pakistan, Turkey & Africa, has announced that it has signed an authorized distribution agreement with Riverbed® Technology, the IT Performance Company and leader in WAN optimization. With this agreement, Aptec will distribute Riverbed® products to resellers in selected countries in the Middle East
The Riverbed® family of wide area network (WAN) optimization solutions liberates businesses from common IT constraints by increasing application performance, enabling consolidation, and providing enterprise-wide network and application visibility - all while eliminating the need to increase bandwidth, storage or servers.
“As applications and technologies become more bandwidth intensive, IT decision makers are seeking ways to improve application performance over the WAN rather than investing in additional bandwidth capacity. Riverbed® can make a big difference for organizations and, after looking at the potential, we have decided to distribute Riverbed® in the region. We will ensure that we have the right mix of trained partners to address the market demand,” said Bahaa Salah – Managing Director – Aptec Distribution Fz. LLC
Aptec will be conducting focused road shows and seminars in the United Arab Emirates & Gulf Cooperation Council in coming months to educate and train resellers on Riverbed® products and technologies.

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