Chevrolet Launches All-New Chevroletarabia.com

Published April 19th, 2010 - 07:48 GMT
Al Bawaba
Al Bawaba

Chevrolet has launched its newly redesigned website in the Middle East, www.chevroletarabia.com. The website’s new look and feel reflects Chevrolet’s brand identity, delivers a state-of-the-art user-friendly experience, and utilizes technology based on a new global web platform.

Making use of a fresh new design, the new Chevrolet website gets an optimized navigation experience that makes finding content faster, while it benefits from an advanced technology platform that allows content to be uploaded easily. With newly added sections, and enhanced pages and functionality, the site now includes more details on the Chevrolet vehicles lineup, latest local market offers, up-to-date news and commitment from Chevrolet in the region, and a dedicated section for owners.

The new homepage also expands on several sections and adds new content to make shopping for a Chevrolet vehicle easier and more intuitive. Drop down menus allow users to effortlessly navigate to the enhanced “Vehicles” section, where they can find their favorite vehicle from the wide range of Chevrolet cars, crossovers, SUVs, trucks and vans available in their local market, while allowing them to review trims, features and vehicle specifications.

A dedicated “Multimedia” section provides the website’s visitors with a portal to download images that can be easily shared online via social media websites, and the “Future Vehicles” section gives visitors a sneak peek into Chevrolet’s plans for upcoming models and concept vehicles.

In terms of additional sections, the all-new “Offers” page allows users to search for the latest offers in their market, and enter the “Win a Chevrolet” promotion. The “News” section keeps visitors up to date with launches of the most exciting new vehicles, awards received, and latest events in the local market, while the “Owners” section features warranty and maintenance information, including a useful service maintenance schedule, a dedicated area for customer care related details, and why owning a Chevrolet means peace of mind. FAQ and Glossary pages are also added for further information.

Further functionality on the website allows visitors to download a PDF version of the brochure available for each vehicle, request a test drive from their local dealer, or find their nearest Chevrolet showroom using the country-specific Dealer Locator application.

“With the updated design, and the flexibility from the new platform that allows chevroletarabia.com to be customized to customers’ needs, we are providing an optimal shopping experience to visitors on our website,” said Sayed Abu Diwan, Digital Manager at General Motors Middle East.

“In order to allow visitors to voice their opinions and provide feedback, we have developed a comprehensive online survey that allows us to understand further how we can optimize their online experience.”

Chevrolet invites everyone to visit the new chevroletarabia.com website and hope to enjoy the improved online shopping experience for their new Chevrolet vehicle.