Dubai Properties Group Announces Key Sponsorship of Dubai Shopping Festival 2010

Dubai Properties Group (DPG), a member of Dubai Holding, today announced its sponsorship of the 15th edition of Dubai Shopping Festival (DSF), the annual retail and entertainment extravaganza that attracts millions of visitors from around the world.
The Walk, the dynamic beachfront destination at Jumeirah Beach Residence, will host a range of thrilling and interactive activities for all ages during the Dubai Shopping Festival that is scheduled to be held from 28 January - 28 February.
Khalid Al Malik, Group CEO, Dubai Properties Group, said: “We are proud to support this year’s edition of Dubai Shopping Festival as a key sponsor at The Walk. The DSF marks 15 years of success as one of the most popular and exciting retail events in the region. We have no doubt that the events at The Walk will significantly contribute to the success of the upcoming DSF season and reinforce  the beachfront promenade’s status as a must-visit entertainment destination for residents and  visitors.”
The Walk has quickly emerged as one of the most distinctive and popular entertainment and shopping destinations in the UAE. The unique 1.7 km outdoor shopping boulevard boasts 305 shops situated on both the plaza and ground levels. From its ideal location to a wide-ranging retail and dining options, The Walk at JBR offers a unique experience for every age and every choice.
In addition to The Walk’s wide spectrum of retail, restaurants and entertainment options, Dubai Properties Group hosts exciting events throughout the year including the Covent Garden Market Dubai, the Red Bull Urban Ride and the ‘Beach Style’ spectacle.
Launched in 1996, Dubai Shopping Festival has evolved into one of the world's greatest annual events for its distinct bargains, raffles, sales promotions, as well as concerts and performances in a carnival atmosphere.