Emaar International Jordan showcases
Samarah Dead Sea Resort at PropertyLink 2008
• Pioneering master-planned community to energise local economy
• Environmental-friendly design elements
Emaar International Jordan, the country-subsidiary wholly owned by Emaar Properties PJSC, is showcasing its pioneering master-planned community, the Samarah Dead Sea Resort, at PropertyLink 2008, a property and real-estate investments exhibition held at Zara Expo Amman from May 12 to 15, 2008. Emaar also sponsored a luncheon held on the sidelines of the exhibition, which provided industry representatives across the board with extensive networking opportunities.
PropertyLink 2008 provides developers an ideal platform to showcase current and future projects in the Kingdom, particularly those situated in Amman, Aqaba and the Dead Sea. The conference, held on the sidelines of the exhibition, serves as a forum for discussion and exchanging ideas on the challenges and opportunities in the regional real estate sector.
Mr Steve McCartt, General Manager, Emaar International Jordan, said: “In tune with the boom in the property sector of the Middle East economies, Jordan, today, has several landmark real estate developments. Samarah Dead Sea Resort, developed by Emaar, is introducing the concept of integrated lifestyle communities, with its focus on environmental sustainability.”
He added: “As a platform for international buyers and investors to meet with developers in Jordan, PropertyLink 2008 is an ideal forum to showcase Samarah Dead Sea Resort. The architectural elegance and amenities offered by Samarah Dead Sea Resort will appeal to a wide cross-section of investors, who can benefit from the economic growth of the Kingdom.”
The JD354 million (AED 1.84 billion, US$500 million) Samarah Dead Sea Resort is owned by The Dead Sea Touristic and Real Estate Company, a venture of Emaar Properties PJSC and a group of regional and Jordanian investors. The project is envisaged as an environment-friendly initiative and will implement several recycling and sustainable development practices.
