Emaar Properties is enhancing the residential mix at Downtown Burj Dubai with the launch of Claren on Saturday, September 8, 2007. Claren features two elegant mid-rise towers and boulevard apartments that offer residents the dual benefit of greater privacy and spacious living.
Claren, directly across the 29 Burj Dubai Blvd, has an extensive range of podium amenities, and is located on the vibrant Burj Dubai Boulevard with easy access to Burj Dubai, the world’s tallest building. Several financial institutions are offering easy home finance options to own a home at Claren comprising studios, one- two- and three-bedroom apartments.
“The Claren towers are designed by a team of internationally renowned architects, who have created a heightened feeling of space to the homes that allow maximum light and greater privacy – two aspects to living much preferred by residents,” said Mr Saif Al Mansoori, Sales Director, Emaar Properties. “Claren’s proximity to the landmark developments within Downtown Burj Dubai and to Dubai’s financial and business nerve-centres makes it an ideal buy for professionals who try to stay connected with what is happening in and around the city.”
He added: “The location on Burj Dubai Boulevard, which will come to life with several retail outlets and entertainment options, is a key attraction of Claren. Residents also have easy reach to The Dubai Mall, one of the world’s largest shopping and entertainment destinations.”
Podium level amenities at Claren include office spaces, a swimming pool, landscaped pool deck, children’s pool, fully-equipped gymnasium, children’s play area and multi-purpose room. Two basement levels provide secure parking with the added option of a shaded car park drop off at the ground entrance level.
The apartments are designed to optimize natural light, as they all have floor-to-ceiling views with the two buildings spaced sufficiently wide apart to maintain privacy, a feature often not afforded in high-rise buildings. High quality finishes are standard in all the apartments and include natural stone countertops, cabinetry and appliances such as stoves, refrigerators and dishwashers. The building will also be fully wired with high-speed internet, telephone service and a range of IT options.
Emaar’s AED 73 billion (US$20 billion) Downtown Burj Dubai development -several components of which have been completed and handed over including residences and hospitality projects - is fast evolving as the magnet for the society’s trend-setters. The mix of architecturally superior homes, commercial offices, shopping outlets and leisure projects, set amidst a lake and landscaped gardens also marks the advent of a new downtown culture for Dubai.
Note to Editors
About Emaar Properties PJSC:
Emaar Properties PJSC is one of the world’s largest real estate companies and is rapidly evolving to become a global provider of premier lifestyles. Powered by its Vision 2010 to become one of the most valuable companies in the world, Emaar is charting a new course of growth with a two-pronged strategy of geographical expansion and business segmentation.
Replicating its successful business model in Dubai, Emaar is extending its expertise in creating master-planned communities to international markets. Emaar is also developing new competencies in malls, hospitality & leisure, education, healthcare and finance, which have evolved from its integrated approach to customer service and property development.
Listed on the Dubai Financial Market, part of the Dow Jones Arabia Titans Index and certified to ISO9001:2000 for quality standards, Emaar is developing Burj Dubai, on its way to become the world’s tallest tower, and The Dubai Mall, one of the world’s largest shopping and entertainment destinations. In Saudi Arabia, Emaar is developing King Abdullah Economic City, the Kingdom’s largest private sector project. Emaar’s portfolio currently covers the following countries: the UAE, Saudi Arabia, Jordan, Syria, Lebanon, Morocco, Turkey, Libya, India, Pakistan, the US and the UK.
A multiple-award winning developer, Emaar has strengthened its product sale competencies, market reach and best practices through strategic acquisitions and joint ventures. Emaar acquired John Laing Homes, America’s second largest privately held home builder; Hamptons International, UK’s premier real estate company; and formed a joint venture with Turner International to strengthen execution capabilities.
Emaar has joined hands with Giorgio Armani and Accor Hotels to strengthen its presence in hospitality, and will launch ten luxury resorts and hotels world-wide and 100 budget hotels in India. The company is opening educational institutions and healthcare centres in South Asia, Middle East and North Africa and the Subcontinent. Emaar acquired Singapore-based leading education provider, Raffles Campus, to extend expertise to its educational institutions.
Emaar holds 30 per cent equity in Dubai Bank, focused on retail and commercial banking. Emaar is also the largest shareholder in Amlak Finance, UAE's leading Islamic home financing company. For more information, visit www.emaar.com.
