United Arab Emirates, Dubai, November 24, 2009 Emirates NBD, the largest banking group in the Middle East in terms of assets proudly fulfilled its sponsorship for the Second International Conference Sport Versus Crime, which took place at the Dubai Police Officers Club in the presence of officials and experts from more than 25 countries.
Second International Conference Sport Versus Crime aimed at analyzing the application of the outcomes of his Excellency Sheikh Mohamed Bin Rashid Al Maktoom's program for sports and physical fitness. It also enhanced the Police Force’s protective crime combating skills by activating sports as a necessary social and human activity in this field. It helped increase police performance during the confrontation of crimes by establishing new horizons through several channels, including physical activities represented by various sports. Moreover, it presented pedagogical and sportive models in facing up to crimes through the point of view of scientists, researchers, and professionals from different areas of crime science, police science and sports using both international and local standards.
Commenting on this event, Saif Al Mansoori Head of Group Business Marketing in Emirates NBD “We are very proud of our close association and our longstanding partnership with the Dubai Police, which started 17 years ago and we are absolutely delighted to invest in the future development of our society by doing whatever we can to lobby against crime. As a multi-tiered organization we recognize our corporate and social obligations and are committed to always fulfilling them.
The bank has been consistent in supporting various socially conscious initiatives on different fronts, such as building cultural awareness, advocating sports, humanitarian assistance and hosting social events, which all clearly reflect the integral role that Emirates NBD is playing within the local community.”
Major General Khamis Mattar Al Mezaina, Deputy Commandment General, Dubai Police added: “We are continuously seeking ways of meeting the needs of all segments of our society with the help of our key strategic partners. It is worthy to mention that Emirates NBD has been a supporter to many of Dubai Police initiatives and activities for the past 17 years, which will keep on ensuring the security and protection of the rights of our communities.
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