Published December 6th, 2005 - 11:53 GMT

What is 8th Middle East International Motor Show 2005 all about?
The 8th Middle East International Motor Show 2005 (Dubai Motor Show) is the single largest international event of its kind in the Middle East for automobiles and ancillary sectors. The show is organised by the Dubai World Trade Centre. It will be held from December 12-16 at the Dubai International Convention and Exhibition Centre. It is the only event in the midde East that is recognised as a “manufacturers show” and receives direct support from the manufacturers.The show is held biennially.

What is in store for us during this year’s show?
Like the market it serves, the Motor Show has seen exceptional growth over the years. Approximately 500 of the world’s latest models will go on display at this year’s show.

This year’s event, which has seen a growth of 32 per cent, in the number of exhibitors to reach 200 and a 27% increase in net floor space. The show will cover 11 exhibition halls (the concourse, as well as the outside space) and is projected to see a visitor turnout of over 85,000 (up 13% from 75,167 visitors for the last show) from the GCC and the neighbouring region.

Major players at the Motor Show this will year include BMW, Mercedes-Benz, Maybach, Chrysler, General Motors, Ford, Ferrari, Bugatti, Lamborghini, Aston Martin, Bentley, Rolls Royce, Jaguar, Maserati, Porsche, Pagani, Land Rover, Toyota, Volvo, Volkswagen, Audi, Nissan, Mitsubishi, Suzuki and Peugeot to name a few.

Automobiles, automotive parts, accessories and components are a multi-million dollar business in the Middle East. The region has among the highest cars-per-household ratios in the world and the biennial Motor Show provides a perfect platform to launch new vechicles to the region.

Dubai is at the forefront of spearheading economic growth in the region, and the automobile sector can only benefit from this. The high standard of the Middle East International Motor Show complements this growth by opening new trade opportunities for international players.

What is new at this year’s Motor Show?
This year’s show will see a whole new section for designers, tuners and modifers. The exhibition will showcase brands and models that have never been seen in the Middle East before, namely Apollo from Gumpert, Fornasari, Funke & Will, Erebuni, Bufori, Rinspeed, Pagani-Zonda, K-1 Attack, Mansory, JE-Design, ART, Spykercar, Coachwest Luxury, DC Design, Ligier, PGO, Rijck, Cargraphic, Carlsson, Hartge, Overfinch, Hamann, Techart, Arden, Novitec, Brabus, Fab Design, MKB, MTM, Al Capri and K Design.

In association with the Dubai Autodrome exhibitors will be able to conduct track sessions on their circuit to desmonstarte the perforance of their new launches.

Car enthusiasts can have a blast and win at The Monster Car Audio Challenge II, which will see contestants from around the GCC showing off the best in car audio equipment. There will also be other exciting promotions giving away cars and motorcycles at the show.

What is the profile of the show?
The 8th Middle East International Motor Show 2005 will see the display of approximately  500 of the world’s latest models and will include new launches, concept vehicles, prototypes, custom-built vehicles, racing cars, luxury limousines, tuners, modifiers, designers, high-performance vehicles, 4-wheel drives, all-terrain vehicles, family saloons, hatchbacks, bikes, trikes, quads, carts, buggies and commercial vehicles.

The show will also have a host of  other exhibits including interactive games, hobbies, racing gear, memorabilia, car graphics and finish products.  Motor Parts, Accessories and MotorPlus will have one dedicated hall at the Motor Show to serve the ancillary sector. It will feature automotive parts, accessories & components, car audio and video systems, automotive sports gear, batteries, tyres, wheels, cab styling, car care products, paints and coatings car interior and finish products, maintenance equipment, petroleum products & lubricants and a host of automotive related products and services.

Tell us about the cars that are going to debut at the Motor Show.
For visitors, the show is a virtual treat with over 30 new cars making their Middle East debut in this year’s event.

There is a wide selection on offer from the Porsche stable. The completely new Cayman S series will be unveiled to the delight of high-end sports car enthusiasts. Released in November, the Cayman S boasts new styling a 3.4-litre engine, ensuring an acceleration of zero to 100km/hr in just 5.4 seconds! Besides, the new 911 Carrera 4 and 911 Carrera 4S will also be on display. Both cabriolet models, with an all wheel drive, are 44mm wider than the previous rear wheels drive models. The Carrera 4 is powered by a 3.6-litre, six cylinder Boxer engine and the 4S has a 3.8-litre engine, generating a hefty 355bhp. Both have a new anti-roll safety system made of high strength steel tube.

Three new Mercedes-Benz vehicles will make their debut at the Motor Show with the objective of reiterating Mercedes car group’s position as the region’s best selling luxury automotive brand. The Maybach 57S, the new R-Class Grand Sports Tourer and the ML 63 AMG are the three beauties to take centre-stage at the show. The Maybach 57S is to meet the exclusive requirements of customers for an ultra-luxury sedan with even greater engine output and agility. For this 5980cc speedster, the V12 engine gives a maximum output of 612 bhp and acceleration from standstill to 100km/h in just five seconds. The R-Class, Grand Sports Tourer is characterised by the three D’s – Design, Dynamism and Dimensions. While the sporty offroader ML63 with its 6.3-litre AMG engine gives an acceleration of zero to 100km/h in just five seconds.

Car enthusiasts have much to look forward to from the Ford stable too as it plans to reintroduce the legendary Ford GT at the show. The Ford GT boasts a 5.4-litre V8 engine with the familiar shape of its concept car predecessor. Also on display will be the 2006 model of the Explorer with bolder styling and design. Lincoln will showcase the V6, front wheel drive Zephyr, the Mark LT truck, the full-size Navigator and the LS V8 luxury sports sedan. Mercury will bring to the Middle East market the Monterey minivan, mid-size Milan and Mercury’s flagship model the Grand Marquis. Jim Benintende, Ford’s Middle East managing director, says, “Show visitors will definitely understand the direction our brands are taking in refreshing the lineups.”

Audi is expecting its brand new Q7 to be a big hit in the Middle East market. The completely unique styling has helped Q7 achieve a very sporty look with its sharp back end and aerodynamic low roof. The SUV is one of the largest in its class at 5,086mm and its interior offers passengers the utmost in space and comfort. Its various seating configurations allow a maximum of seven passengers in three rows of seats. The Q7 boasts a high-end performance 4.2-litre engine creating an impressive 350 bhp with permanent all-wheel drive. Audi also plans to reveal the new RS4, the high-performance sports saloon car and the A4 cabriolet.

Chrysler lovers can get to see the full range of models, including the 300C. But the car to watch out for will be the exciting all-new Dodge Chrysler, making its Middle East debut. It will pay homage to the muscle cars of the Sixties, while adding 21st century performance and functionality. Also to be revealed at the Motor Show will be the Chrysler Crossfire, PT Cruiser and Grand Voyager with its innovative feature – the industry-exclusive Stow ‘n’ Go seating and storage system which enables the car seats to go flat to the floor for storage purposes. From Chrysler’s Jeep stable, the Jeep Commander will make its Middle East debut at the show.

General Motors will return to the show once again by taking the largest stand at the event to display the widest and most varied lineup of brands and models available in the region. GM will feature its concept cars, several highly anticipated regional revelations, vehicle launches across the company’s exclusive brand portfolio that includes Chevrolet, Cadillac, GMC, Opel, Saab and Hummer.

The world’s only dedicated 4x4 manufacturer, Land Rover, will display its five new and distinct 4x4s at the show. These include the Range Rover for 2006, the Range Rover Sport, the all-new LR3, Freelander and the Defender. Other players in the industry will showcase their latest models. Peugeot, in conjunction with Swaidan Trading LLC., will display its latest range as well.
Besides this impressive lineup of launches, Dubai’s strategic location straddling the east and the west, booming economy in general, and automobile industry in particular (projected average annual growth rate of 10 per cent), make the Motor Show the right place for businessmen, fleet buyers, individuals, enthusiasts or admirers to be in.

What are the prospects for the region’s automotive industry?
The UAE vehicle market is estimated at 1.4 million vehicles, which is projected to grow at an annual rate of 10%. Also the GCC region imports cars worth nearly AED8 billion annually in addition to billions of dollars worth of spare parts. The GCC region has seen an impressive 10% growth rate in the automotive industry and the region has the highest cars-per-household ratios in the world.

According to the Auto Strategies International’s GCC Segment Analysis report, the market share of small cars grew from 39.8% in 2002 to 46.5% in 2004 and for medium cars grew from 32.6% in 2002 to 35% in 2004.

The future of the UAE automotive industry and the GCC seems bright. The GCC countries are expected to reap oil revenues of more than US$265 billion this year. A high standard of living, low price of petrol (compared to the west), tax-free salaries and high per capita incomes of the population make this a promising market for those wishing to expand their existing business base or enter this lucrative market.
How about the growth prospects for auto ancillary industries?
Recent studies reveal that there are 300 factories that assemble cars and other auto-related industries in the GCC region with investments worth US$1.1 billion, offering employment to nearly 26,000 people. The auto parts and components sector has seen rapid growth and of the total auto parts and accessories imports, about 65 per cent are re-exported, mainly to the Middle East, Africa and East Europe. In fact, this sector is ranked among the top 10 re-export products of Dubai and has been growing at approximately 20 per cent a year.

At the Motor show a dedicated hall is allocated for The Motor Parts & Accessories and MOTORplus 2005, which will focus on the auxiliary sectors of the automobile trade. Exhibitors at this section of the show will meet trade buyers from the GCC, South Asia, Africa and the CIS region.

As for tyres, vehicle manufacturers are increasingly demanding with higher expectations in terms of safety, respect for the environment, price, comfort and ergonomics. Products continue to change each year and many services today are bundled with tyre purchases.

Leading tyre manufacturers including Michelin will be here for the Dubai Motor Show. Other including Bridgestone and Firestone brands will use the Show to expand the company profile and talk about technology, safety and the future market.

Who will the Motor Show mainly benefit?
The 8th Middle East International Motor Show 2005 is the largest event of its kind in the Middle East and a significant platform for global and regional players to reach a quality audience of end-users and traders in the GCC, Africa, South Asia and CIS regions.

The show truly offers something for everyone from fleet buyers, to individual purchasers, car enthusiasts to amateur admirers.

A visit to the show gives an opportunity to marvel at the single largest display of latest vehicles apart from motor parts and accessories in the Middle East.
Any special deals from financial institutions at the show?
Leading banks, car finance companies and consumer support companies will be present at the show to provide their assistane to potential buyers and explain the packages on offer for those contemplating a puchase.

Can you give details about branded clothing at the Motor Show?
Today car brands are famous and the companies extend their services to merchandise as well. For instance, this year’s show will see collections from brands such as Ferrari, BMW, Mercedes-Benz and Formula 1.

Who are the main participants at the Monster Audio Challenge?
Leading names in the car audio industry such as Sony, Harmon Kardon, Infiniti, JBL, Fusion, Ampex, Boston Acoustic and Monster Car Audio showcasing their latest offerings.  The Monster Car Audio Challenge II will offer car enthusiasts a time to have a blast. Visitors coming to see the competition are in for a rare treat as over 150 entrants show off their car audio systems. Last year, due to lack of space only 70 cars were allowed to enter so with almost double the space this year, one can be guaranteed to experience more spectacular demonstrations.

So is the challenge a lifestyle competition?
This Challenge is a lifestyle competition that invites everyone from the car audio industry to participate, interact with customers and show what they have to offer.

This Challenge is the only car audio challenge in the Middle East. The event draws some earth-shattering sound systems installed in today’s vehicles to the show. The competition is open to beginners, enthusiasts, installers and car audio professionals who can all compete on varied platforms. There are divisions for everyone, whether in super high fidelity car sound or booming bass. The competition rules are fair and easy to understand and the judges are trained and knowledgeable.


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