Manfred Offermann has joined Fortune Promoseven (FP7) Abu Dhabi as Executive Creative Director. Offermann, originally from Germany, has worked for some of the world’s leading advertising companies such as Armando Testa and GGK Advertising.
Offermann will lead the agency’s creative team and direct strategy for creative solutions for FP7’s clients.
Offermann has an extensive background working with international brands and multinational companies such as Adidas, AT & T, Philip Morris, Lufthansa, Nestlé, Danone, Ford, Citibank, Lavazza, Colgate Palmolive to name a few.
He has 25 years experience and started his career working as Art Director for GGK Advertising in Frankfurt. He then moved to Young & Rubicam where he remained until 1999, moving up from the position of Art Director to Regional Creative Director. In 1999, Offermann joined Armando Testa in Frankfurt where he managed the network’s new German branch as Executive Creative Director.
“Promoseven boasts a team of well-experienced employees who complement the Agency’s vision, and its brand portfolio,” said Hamad Bachi, Managing Director, FP7 Abu Dhabi. “Manfred is one of the industry’s leading creative minds and I am delighted he has joined us.”
Fortune Promoseven Abu Dhabi is one of the fastest growing offices in the Promoseven network and has an impressive portfolio with major clients including Etisalat, Emirates Palace, Yateem Opticians, Department of Civil Aviation Abu Dhabi, Abu Dhabi Duty Free, Abu Dhabi University, Al Jaber Group, Royal Jet, Le Meridien and Marina Mall. Fortune Promoseven Abu Dhabi is a full service agency with a fully fledged main stream advertising department, Seven Below focusing on below the line work, Promoseven Weber Shandwick specialising in Public Relations, Relationship Marketing, Media buying and Strategic Planning.
As part of the McCann World Group - the world’s largest and most globally experienced advertising agency network found in over 130 countries - Fortune Promoseven has become the largest advertising agency in the Middle East and North Africa, with more than 20 offices around the region integrated into the network.
Since its inception, the Promoseven Network has retained its major clients due to the loyalty factor, as well as the fact that the network has successfully created demand for them. Major clients in the region include L’Oréal Paris, McDonald’s, Coca Cola, Nestlé, Nivea, UPS, and MasterCard.
