Go chic this summer with a color burst

Published June 28th, 2009 - 05:46 GMT

It’s ultra-glam, super-sexy and hot! The Splash Summer’09 collection brings a dramatic makeover to your wardrobe. With the mercury rising, Splash recreates the magic of lazy days and dreamy nights in extremely wearable pieces, once again available at a steal!

The women’s collection boasts of the 80`s Workout, where its all about exuding a sporty spirit with dance-inspired looks. The glam fitness fashion line boasts of silky tracksuits and bra tops and gets bolder with hot pants and tutu skirts. All of these can be coupled with easy-wears like boyfriend jackets, boyfriend jeans, grey-marled tees, shorts and leggings to complete the look. Summery tones of spearmint greens, greys play cool. Geranium and sulphur shades with black and neon accents in cool fabrics of satins and silks add to the glam quotient.

Another key trend is the Diva reincarnation with Glamazons inspired by the retro high octane oomph of the late 60s and 70s. The line showcases elegant one shouldered dresses made to perfection for the dainty silhouette. You can flaunt attitude in wafting kaftans, drapey all-in-ones and 70s relaxed pants crafted in polished cottons, satins, and silks. With skin prints and tropical foliage patterns cast in sandy neutrals, earth scorched oranges and purple cast aubergines, Glamazons is set to bring alive the diva in you!

The men’s line muses over inspiration drawn from the east! Relaxed, casual and colorful, the Eastern Influences collection is an ethnic mix of style and comfort. Rich spicy tones, hot pinks and vivid blues strike haute on lightweight voiles, fine cottons and silks. Summer Surprise brings in Madras checks from the Indian subcontinent. Showcasing tunic shirts, waist coats and soft tailored jackets in the line, the heartthrob for the season is drop crotched pants.

Filled with an ecstatic range of colors and styles, the collection is breathtaking with its versatile and trendy feel. The entire Summer’ 09 collection has glam-luxe pieces combined with summery comfort available at all Splash stores across the region.

Splash is available at Maxim Mall, Jabal Hussein and also available at Centrepoint, Mecca Mall in Jordan.
About Splash:

Splash, a leading high street fashion retailer in the Middle East is part of the Dubai-based Landmark Group.

Headquartered in Dubai, UAE, Splash started with just one store in Sharjah in 1993 and has since built a strong retail footprint of 83 Splash stores and 66 branded boutiques across 9 countries.

Splash showcases popular collections for men, women and teens with a wide offering of fashion apparel and accessories to suit its customer’s every lifestyle need.

In-house designed collections include favorites like Ms, Nexus, Retro, ZYNC, Scarlet and Friday-Kinyobi while Splash’s international portfolio comprises of world famous brands like Lee Cooper (European denim brand), Bossini (Honk Kong based leisurewear brand), Kappa (Italian sports brand), Maui & Sons (Californian surf & lifestyle brand) and Zodiac (the business shirt & tie brand) among others.

A brand that believes in constantly raising the bar, Splash has received several significant industry accolades including winning the 2005 Retail Middle East Award for ‘Business Excellence’ and ‘Marketing Campaign’ for three consecutive years at the Retail ME Awards in 2006 & 2007 and 2008. The brand has been listed in Forbes Arabia’s “Top 40 Arab Brands” list, and awarded by Dubai Customs for being the highest importer of readymade garments in the UAE.


 


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