Gulf Air's latest onboard duty free offers passengers a new shopping experience with a whole range of new and exclusive products, a new edition of its duty free magazine "Priceless" and, attractive incentives.
Several new products from some of the world’s leading fashion houses such as Jean Paul Gaultier, DKNY, Dolce & Gabbana, YSL, and Calvin Klein have been added to the existing collection.
In addition, some 18 products are exclusive to Gulf Air passengers. These include an exhilarating range of bath therapies from Molton Brown of London, skincare products for women from Helena Rubinstein and, for the first time, skincare products for men from Boss Skin.
Travellers also stand to win a Jacques Leman official F1 sports watch by simply spending $100 or more, making the onboard shopping experience even more attractive.
The new edition of the duty free magazine "Priceless" comes with an innovative presentation featuring a dual cover with introduction in both English and Arabic, providing a great impact and visual appeal, inviting passengers to pick up the magazine and explore.
“We are glad to start the new year with a whole new range of world class products and an incentive programme making the onboard shopping experience more refreshing and exciting," says Gulf Air Vice President Marketing and Sales Lee Shave.
"From tech gizmos to traditional Arabian fragrances to International perfumes, our customers will have a wide and irresistible range of products to choose from."
Making the onboard shopping process more convenient and simpler is the introduction of a hand held payment terminal through which passengers can pay by their credit cards.
"We regularly review our duty free products on offer so that passengers get innovative, fresh and high quality products at competitive prices," says Gulf Air Manager Product Development Claire Claxton.
“Our continued successful partnership with Ari-ME, our duty free concessionaire, ensures this."
About Gulf Air
Founded in 1950, Gulf Air, owned by the Kingdom of Bahrain and the Sultanate of Oman, is the only truly Pan Gulf carrier in the Middle East region.
The regional, geographic and cultural values that the airline has embraced over more than half a century are still central to defining its brand and service ethos.
Today the airline’s network stretches from Europe to Asia and covers 50 cities in 30 countries. The fleet comprises 34 aircraft and has the distinct advantage of possessing the strongest network across the Middle East.
A platform for sustained commercial operation has been established over the past three years as part of a multi-phased turnaround programme. It has also provided a framework for a succession of innovative products and services including the unique Sky Chefs and Sky Nannies that form part of Gulf Air’s ’smart airline, successful business’ vision.
International recognition has been achieved as a result of the turnaround programme leading to numerous awards for the airline’s innovative and high quality products and services: These include:
• Best Onboard Catering in First and Business Class (Skytrax World Airline Catering Awards 2005)
• Best designed in-flight magazine (American Creativity Awards,2005)
• Middle East Leading First Class Airline (World Travel Awards 2005)
• World’s Leading Airport Lounge (World Travel Awards 2005)
• Middle East & North African Platinum Best Airline (MENA Travel Awards 2004
• Most Improved Airline (Skytrax Awards 2004)
• Middle East First Class Airline (Arabian Business Awards)
• Best new product launch for in-flight services (PAX international Readership Awards)
• Best First Class Onboard Food (Skytrax Food Category 2004)
• Best Business Class Check-in (Skytrax Check-in Category 2004)
• Middle East region’s best airport restaurant for its restaurant in Bahrain International Airport lounge (PAX International Readership Awards 2005)
Official Airline and Sponsor of the Gulf Air Bahrain Grand Prix 2007
