Join THE One in the Fight against Child Hunger

Published September 30th, 2009 - 01:43 GMT

Did you know that a child dies of starvation every five seconds? Take action! By purchasing an eco-friendly FEED bag, available exclusively at THE One, you’ll be supporting the United Nations World Food Programme's School Feeding projects.

Appallingly, almost 400 million children worldwide go to bed hungry every night and over 77 million children do not attend school (60% of which are girls). However, research shows that when children are offered free school meals attendance increases by 100%.

Statistics such as these inspired Lauren Bush and her partner Ellen Gustafson to found FEED Projects LLC, which aims to feed hungry children through the sale of its bags and bears. Made of high quality, 100% organic cotton and burlap, FEED bags are not only ‘tote-ly’ cool accessories but have a mighty mission – putting an end to child hunger and breaking the poverty cycle. While money raised from the sale of a FEED 1 Bag will provide school meals for one child for a year through the UN World Food Programme (WFP), each FEED 100 Bag purchased will enable the WFP to supply 100 school meals to hungry children in Rwanda.

FEED Projects also produce adorable FEED teddies made from 100% plush organic cotton and burlap, which do their bit to beat child hunger thanks to a tie-up with Industrial Revelation - a non-profit organization fighting global malnutrition. Should you buy Plumpy, the FEED 5 Bear, you’ll be providing five children with five treatments each of Plumpy'nut®, a lifesaving high nutrient paste proven to treat acute malnutrition with amazing success rates. Similarly, funds raised from the sale of Nut, the FEED 3 Bear, will provide three children with three treatments each.

Be THE [responsible] One. Make a difference in the lives of millions of children worldwide by putting a stop to child hunger with an eco-chic FEED Bag or cuddly FEED Bear, exclusive to THE One in the Middle East.

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