Joins Jordan Tourism Board in enticing Russian tourists to discover ‘a kingdom of treasures’
Kempinski Hotel Ishtar Dead Sea is attending the Moscow International Travel and Tourism (MITT) exhibition on 21 March 2007 at the Krasnaya Presnya Expo-Centre in the hopes of luring a growing number of Russian tourists to visit The Hashemite Kingdom of Jordan, the region’s most exciting wellness and leisure destination.
With more than 100,000 people expected to visit the show, Kempinski Hotel Ishtar Dead Sea hopes to make its presence felt at Russia’s biggest travel event by showcasing its various leisure and wellness offers to local and international tour and travel operators who will be participating in the exposition.
“Estimates by the World Travel Organisation indicate 28 million Russians traveled abroad in 2006 and this figure is expected to grow by 12 percent in the coming years. We are keen to tap into this huge market, and along with the Jordan Tourism Board, we would like attract Russian tourists to come and explore the various leisure and wellness offers of our hotel, as well as many other astonishing tourist spots in Jordan,” said Duncan O’Rourke, Regional Director and General Manager, Kempinski Hotel Ishtar Dead Sea.
Set against the famed splendour of the Dead Sea, the Kempinski Hotel Ishtar opened in May last year and was instantly hailed as one of the region’s best Resorts, providing a unique and luxurious wellness experience.
“Inspired by the ancient city of Babylon, the property’s design and location make for a truly spectacular setting, combining contemporary architecture and an unbeatable view of the sunset over the Dead Sea. This is the perfect getaway for holiday makers from Europe and Russia who want to bask in the atmosphere of this ancient healing oasis and enjoy our unparalleled recreational facilities, culinary delights and beverages meticulously complemented with immaculate service and stunning views of the Dead Sea ” added O’Rourke.
Sprawling along the shores on the Jordan Valley, the luxury resort destination comprises 118 Ishtar-style villas and suites that offer luxurious amenities, spacious rooms and stunning views of the Dead Sea. A variety of restaurants and bars provide outstanding creative cuisine and the hotel provides private limousines, a special children’s program and play area, and the boutique Anantara Spa. For the private-jet set, the 2,000 square foot Ishtar Royal Villa includes three bedrooms, two living rooms, dining area, a private infinity pool, a private butler and its own series of gardens and private beach.
While at the MITT, Kempinski Hotel Ishtar Dead Sea will also be lending its support to the Jordan Tourism Board in its efforts to encourage Russian tourists to explore its various leisure and adventure offers, as well as experience the history and tradition of a culture that has captivated travellers for centuries
This year, Kempinski Hotel Ishtar Dead Sea will unveil Phase 2 of its ongoing development which will include a further 201 rooms and suites, new dining outlets, large, state-of-the-art and luxurious conference facilities and several meeting rooms which will be suited to incentive and conference packages for Russian corporations.
“We’re confident that our participation here will yield positive results,” ended O’Rourke.
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