Mohammad Marayra was pronounced the winner of the Kooora.com virtual football tournament, Arab Football Fantasy (AFF), which National Arab Motors (Kia Jordan) sponsored as part of a series of activities the company organized as an official partner in the South Africa 2010 World Cup. Marayra was awarded a free trip for two to South Africa to attend one of the games of the World Cup.
AFF is an entirely virtual tournament with a creative premise. The tournament allows players to serve as de facto managers to virtual teams based on actual ones, whose performance in real life reflects on their virtual counterparts. The concept is fairly new to the region and gives football enthusiasts the added advantage of customizing and personalizing their virtual teams.
"The virtual football tournament concept is a uniquely innovative project geared towards the youth demographic, combining their passion for football with cutting edge communication technology to create a truly distinctive experience," commented National Arab Motors' President Samir Tayeh. "The tournament comes to reaffirm our commitment to provide football enthusiasts in the Kingdom with the opportunity to attend the 2010 South Africa World Cup."
Kooora.com is one of the most popular websites geared towards sports enthusiasts in the region, covering various sports news including football, basketball, handball, volleyball, tennis and others.
Kia Motors Corporation (www.kia.com) -- a maker of quality vehicles for the young-at-heart -- was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world's premier automotive brands. Over 1.5 million vehicles a year are produced in 13 manufacturing and assembly operations in eight countries which are then sold and serviced through a network of distributors and dealers covering 172 countries.
