Media Republic, the mass media and marketing specialists, today announced the beta release of Cairo 360, the highly anticipated critical guide to living in Egypt’s capital. The pioneering English language site is Egypt’s first comprehensive online guide, and is designed to specifically target high value local audiences. The site aims to provide independent reviews and features of Cairo’s top venues with valuable local insight, driving Cairenes to extensively discover everything Africa’s biggest capital has to offer.
Cairenes visiting www.Cairo360.com for the first time will have access to reviews and in-depth features of the latest eateries and nightspots on offer in the capital, as well as a guide to shopping, its burgeoning art scene, and a relentless roster of events. The site will also carry detailed articles on travelling within Egypt, and an extensive directory of over 5,000 venues.
“The English speaking audience in Egypt is huge, and so far this high value market has been largely untapped through online media. By providing a content rich online guide we’re giving this audience a source for relevant local information on one of the biggest and busiest cities in the Middle East” says Waseem El Tanahi, Founder and Managing Director of Media Republic. “Venue owners will also benefit from Cairo 360 as every restaurant, cafe, shop, art gallery or outlet of any kind can request to be featured on the site, thus becoming accessible to an audience that is hungry for information on Cairo and excited about discovering places they may have never visited before” he added.
Users will also have access to up to date cinema listings and film reviews where they will get the inside scoop on upcoming movies. Other entertainment categories featured include locally available music, DVD’s, and books.
In addition, expansive new categories which include guides to hotels, spas, fitness and health centers, are expected to be announced later this year.
To visit the site, or for more information, go to www.Cairo360.com.
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