American Express Middle East has signed on a new partner to its Selects online programme of special offers. MESK Holdings, Bahrain based hospitality food and beverage company, now offers local and international American Express Cardmembers a 20 per cent discount in all its restaurants and cafés across the Kingdom till 31 December, 2007.
Selects is a prestigious privilege programme that provides American Express Cardmembers access to exclusive offers for shopping, dining, travel and leisure in over 50 countries, through an easily navigable website www.americanexpress.com.bh/selects.
Paul Saks, Regional Manager, Emerging Markets - American Express Middle East, said that the new partnership was in line with American Express’ strategy to enhance everyday benefits for Cardmembers. “MESK is a leader in the world of dining with a wide and popular range of restaurant and cafés both in malls and in stand alone outlets. The restaurants in the group are well positioned to complement the lifestyles of our Cardmembers both within the Middle East and international Cardmembers visiting Bahrain.”
MESK outlets offering the 20 per cent discount include the Aroma Café and Restaurant in Seef Mall, Bohemia Bistro in Adliya, La Cave Restaurant - Lounge in Adliya and O’Brien’s Sandwich Bar in Al Zamil Tower in Manama and Al Moayyed Tower in Seef area.
Khalid Ali Rashid Al Amin, Executive Vice Chairman of MESK Holdings hailed the partnership with American Express as symbiotic. “With this new partnership we hope to welcome the premium clientele that forms the Cardmember base for American Express. Similarly, our ever-growing portfolio of outlets and services has made MESK the partner of choice for local and international businesses.”
About American Express:
American Express Company is a diversified worldwide travel, financial and network Services Company founded in 1850. It is a world leader in charge and credit cards, Travellers Cheques, travel, financial planning, business services, insurance and international banking.
AMEX (Middle East) B.S.C. (c) - AEME established its presence in the Middle East in 1959 and set up its first office in Bahrain in 1979. In 1992, American Express became a joint venture company owned by Mawarid Investment Limited and American Express.
Operating in 18 markets in the Middle East and North Africa region, AEME issues dollar currency Credit and Charge Cards: Personal (Green), Gold, Platinum as well as Company and Corporate Cards. Since 2001, with the introduction of its first local currency Credit Card in the United Arab Emirates, AEME has been introducing a range of local currency Credit Cards across the region.