Multiplex, a Dubai-based company specialised in the distribution of FMCG and cosmetic products in the UAE and Oman, has signed an agreement with Elegant Touch to launch and distribute the One & Only Paris Hilton's accessories in UAE & Oman. Paris Hilton is one of the world's most Googled and photographed celebrities with 1.5 million Tweeters following her every move. Paris has created her range with Elegant Touch, the UK's leading beauty accessories brand, to give her fans the chance to recreate her celebrity style without the cost of a stylist. The first products from the range to be launched are an exciting new collection of false nails and lashes from the Paris Hilton collection.
"The Middle East is a melting pot of people and tastes and is known for its very fashionable tastes," said Prathna Adnani, PR & Marketing Director at Multiplex. "We are very excited about this new collection and see a strong response from the market to the brand."
Personally developed at her stunning Beverly Hills home, Paris Hilton by Elegant Touch includes four different designs for lashes to reflect her very favourite beauty looks - Hollywood Glamour, Party Girl, Super Girly and Natural Beauty. Featuring four sets of nails and lashes, the new collection gives her fans a meticulously maintained, red carpet-worthy look in moments.
Paris Hilton by Elegant Touch nails
Perfectly manicured nails are a beauty basic for any A-lister worth their salt and with Paris Hilton by Elegant Touch, ladies can choose from four different designs of false nail that fall under her favourite looks. Paris has personally selected the styles, shapes, colours and gems on each nail type to make the Paris Hilton by Elegant Touch nails a key element of these hot looks.
Paris Hilton by Elegant Touch Hollywood Glamour Nails offers a version of her own glamorous look from the traditional French manicure with a dark red nail bed to a narrow silver glitter tip, adorned delicately with two small diamante stones on the outer tip of four fingers.
The black and gold decorated Party Girl Nails with double star pattern on four of the nails, and a single star pattern on the rest, give a quick fix for all diva dance moves. The Paris Hilton by Elegant Touch Super Girly Nails finishes off with a fuchsia flourish to a natural looking nail. The hot pink tips, complete with iridescent glitter strip between the nail bed and tip, add a tantalising extra touch!
Finally, the Paris Hilton by Elegant Touch Natural Beauty Nails with natural/nude base and white flower-lined tip with delicate silver decoration, with a delicate floral finish.
Paris Hilton by Elegant Touch lashes
Lashes are simply a beauty staple for a girl like Paris, who helped pioneer the current lash trend and has now created her own range, complete with four different designs. Paris Hilton Lashes by Elegant Touch lashes reflect her favourite flirty looks including Hollywood Glamour, Party Girl, Super Girly and Natural Beauty and ensure she has the perfect lash for every occasion.
Get instant premiere prowess at the bat of a lash, with the Paris Hilton by Elegant Touch Hollywood Glamour Lashes. The heavy stoned lashes give a full-on flutter, and are accentuated by a row of five black stones to make you stand out from the crowd. The intricate crossed design of the Paris Hilton by Elegant Touch Party Girl Lashes gives eye-catching appeal, with a row of gold stones along the lash line for added dazzling allure.
Paris & pink go together better than peaches & cream, so get on board the girly express and try out the Paris Hilton by Elegant Touch Super Girly Lashes. The band of pink glitter along the lash line with a crossed lash lay-out gives a girly glimpse and a glimmering, shimmering edge to your playful outlook.
Barely there make up can be harder to achieve than a full-on face, but the heavy flare of the Paris Hilton by Elegant Touch Natural Beauty Lashes will accentuate your eyes without overpowering them in a matter of moments, adding a je ne sais quoi to day-time looks.
Availability
The complete range of Paris Hilton by Elegant Touch nails and lash range from all the leading beauty retail stores across the UAE and soon in the rest of the Middle East
