National Bank of Abu Dhabi (NBAD) TODAY has unveiled a new mobile channel to further strengthen relationship with customers. As part of the bank’s initiative, 40 vehicles branded by NBAD colors started to tour all over the UAE.
“As the Number One Bank in the UAE, we are always keen to provide best and wide range of banking solutions and products to meet the ever expanding demands of our esteemed customers,” said Mr. John Malouf, General Manager of Consumer Banking Group at NBAD.
“Needless to say, customers should be at the core of each business to ensure success. At NBAD, we pledge to provide innovative, efficient, and secure products and services to make our valued customer enjoy a convenient banking experience. Therefore, we are in a constant look out to new ways to maintain and further strengthen our relationships with our valued customers,” he added.
“Consumer Banking Group at NBAD has come with the idea of using vehicles as a new mobile medium to increase exposure and as a tangible incentive where the top 40 performers of our sales team will be rewarded with the free use of vehicles for one month for both business and personal use in all parts of the UAE” Mr. Malouf explained.
“As a forward-looking bank, we believe this mobile medium will enhance the level of communications with our valued customers as well as reward the top performers each month and stimulate the staff to support customers and provide them with the highest standards of service” he concluded.
About NBAD
The National Bank of Abu Dhabi (NBAD), The Number One Bank in the UAE, was incorporated in 1968. NBAD has a network of more than 80 branches in the UAE in addition to Cash offices that are spread out at remote locations to provide banking services to customers stationed at offshore oil operations and in desert locations as well as other government organizations. NBAD also has three Shift offices inside the security areas of the Abu Dhabi International Airport providing currency & traveler’s cheques exchange services.
The branch network is widened further with more than 250 ATMs through which customers perform a variety of transactions.
Besides brick & mortar branches, NBAD provides 24 hour internet banking accessibility through NbadOnline and NbadDirect, as well as account access and personalized customer support through the 24-hour Call Centre.
NBAD’s overseas network stretches from Oman, Kuwait, and Bahrain in the G.C.C., Egypt, Libya, and Sudan in Africa, London, Paris, and Geneva in Europe to Washington D.C. in the U.S.A.
The bank provides its customer with a wide variety of financial services targeted at all segments of the retail and corporate market in addition to Fund Management, Brokerage, Leasing, Property Management businesses and Private Banking.
NBAD is rated senior long term/short term A+/A-1 by Standard and Poor’s, Aa3/P1 by Moodys and AA-/F1+ by Fitch giving one of the strongest combined rating of any Middle Eastern financial institution.
NBAD is an award winning leader in the UAE and GCC financial services industry. Awards won by the bank include the Sheikh Khalifa Excellence Award, the Middle East Excellence Award 2008, the Mohamed Bin Rashid Al Maktoum Business Award 2007, Dubai Quality Award, ‘Best Bank in UAE’ from Euromoney and Banker publications, ‘Human Resources Development Award’ from the Emirates Institute for Banking & Financial Studies, the ‘Middle East e-Banking Country Award’, the ‘Outstanding use of IT in Financial Services Award, and excellence award for ‘Best use of Technology’ from Banker Middle East.
